A data profile of the people who buy, follow and care about Helene Bockhorst in Germany — modelled from more than twelve digital signal sources. Helene Bockhorst has an estimated audience of 395,558 people in Germany.
The average Helene Bockhorst fan in Germany is 41.7 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.
Top brand affinities include Hugendubel, Tagesschau, Carolin Kebekus, with strongest over-indexing on Hugendubel (5.69× the country average).
Demographically, the Helene Bockhorst audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Community Orientation, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Helene Bockhorst fan in Germany is more female, around 41.7 years old, with strong Community Orientation tendencies and a notable affinity for Hugendubel.
The key figures that characterise the Helene Bockhorst profile in Germany.
65.5% are female, 34.5% are male, average age 41.7.
| Metric | Value |
|---|---|
| Female | 65.5% |
| Male | 34.5% |
| Average age | 41.7 |
| Estimated audience size | 395,558 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 18% | |
| 30-39 | 21% | |
| 40-49 | 24% | |
| 50+ | 24% |
of the worldwide Helene Bockhorst audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 90.3% |
| Austria | 3.4% |
| Switzerland | 2.5% |
Where the Helene Bockhorst audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Rheinland-Pfalz | ~60K | 1.44× | |
| 02 | Schleswig-Holstein | ~40K | 1.31× | |
| 03 | Niedersachsen | ~100K | 1.24× | |
| 04 | Baden-Württemberg | ~100K | 1.23× | |
| 05 | Saarland | ~10K | 1.05× | |
| 06 | Hamburg | ~20K | 1.02× | |
| 07 | Mecklenburg-Vorpommern | ~20K | 1.02× | |
| 08 | Sachsen | ~40K | 1.01× | |
| 09 | Nordrhein-Westfalen | ~200K | 0.96× | |
| 10 | Thüringen | ~20K | 0.95× | |
| 11 | Bremen | ~7K | 0.93× | |
| 12 | Brandenburg | ~20K | 0.91× | |
| 13 | Hessen | ~60K | 0.89× | |
| 14 | Sachsen-Anhalt | ~20K | 0.87× | |
| 15 | Bayern | ~100K | 0.78× | |
| 16 | Berlin | ~30K | 0.77× |
The strongest cross-interests of the Helene Bockhorst audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Diogenes Verlag | Literature | 22.28× | ||
| 02 | Suhrkamp Verlag | Literature | 20.22× | ||
| 03 | Charles Bukowski | Literature | 18.77× | ||
| 04 | Ullstein Verlag | Literature | 15.66× | ||
| 05 | Carolin Kebekus | Movies & TV | 12.40× | ||
| 06 | Good Bye, Lenin! | Movies & TV | 10.94× | ||
| 07 | Silent Hill (film) | Movies & TV | 7.62× | ||
| 08 | DirecTV | Movies & TV | 7.38× | ||
| 09 | Eyes Wide Shut | Movies & TV | 6.97× | ||
| 10 | Sebastian Fitzek | Literature | 6.33× | ||
| 11 | Jamie Lee Curtis | Movies & TV | 6.31× | ||
| 12 | Hugendubel | Shopping | 5.69× | ||
| 13 | Hungary | Travel & Leisure | 5.51× | ||
| 14 | Scooby-Doo | Movies & TV | 3.77× | ||
| 15 | Tagesschau | Movies & TV | 3.41× | ||
| 16 | Satire | Literature | 3.26× | ||
| 17 | Roland Kaiser | Music & Radio | 2.96× | ||
| 18 | RTL Television | Movies & TV | 2.71× | ||
| 19 | Nature | Home & Garden | 2.31× | ||
| 20 | Family | Kids & Family | 1.71× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.63× | |
| Mindfulness | BALANCE | 1.39× | |
| Need for Security | CONSERVATISM | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.66× | |
| Sports Activity | POWER | 0.73× | |
| Risk Appetite | THRILL | 0.79× |
Helene Bockhorst has an estimated audience of 395,558 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
65.5% of Helene Bockhorst fans are female, 34.5% are male, with an average age of 41.7 years.
Helene Bockhorst fans show strongest brand affinity for Hugendubel (5.69×), Tagesschau (3.41×), and Carolin Kebekus (12.4×) over the country average.
Helene Bockhorst fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Baden-Württemberg (reach ~100K), and Bayern (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Helene Bockhorst itself, the audience over-indexes on Tagesschau (3.41×), Carolin Kebekus (12.4×), Nature (2.31×), and DirecTV (7.38×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Helene Bockhorst. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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