Rascasse Audience Intelligence

Jodel Audience in Germany

A data profile of the people who buy, follow and care about Jodel in Germany — modelled from more than twelve digital signal sources. Jodel has an estimated audience of 42,825 people in Germany.

#1790among Website / Newspaper / Magazine in Germany#576in Internet & Social Media

The average Jodel fan in Germany is 28.6 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Vietnam national football team, University of Augsburg, Karrierebibel, with strongest over-indexing on Vietnam national football team (234.94× the country average).

Demographically, the Jodel audience skews more female with an average age of 28.6, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Jodel fan in Germany is more female, around 28.6 years old, with strong Patriotism tendencies and a notable affinity for Vietnam national football team.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jodel profile in Germany.

Audience size
43K
in Germany
Gender
58.6%♀
41.4% male
Age
28.6
average years
Country rank
#52943
Website / Newspaper / Magazine in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Jodel

58.6% are female, 41.4% are male, average age 28.6.

Fig. 02

Gender split

58.6%
Female
41.4%
Male
Demographic split for Jodel audience in Germany
MetricValue
Female58.6%
Male41.4%
Average age28.6
Estimated audience size42,825
Fig. 03

Age distribution

Ø 28.6
average years
Age distribution of the Jodel audience in Germany
Age bracketShare%
16-1936%
20-2946%
30-398%
40-496%
50+4%
Fig. 04

Worldwide distribution

4.7%

of the worldwide Jodel audience comes from Germany.

Worldwide audience distribution share by country for Jodel
CountryShare
Mexico28.0%
Switzerland21.6%
Finland19.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jodel audience in Germany is strongest.

Fig. 05

Top regions by affinity

Jodel fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~1K1.42×
02Berlin~2K1.25×
03Bayern~9K1.24×
04Nordrhein-Westfalen~10K1.16×
05Bremen<1K1.08×
06Baden-Württemberg~6K1.06×
07Schleswig-Holstein~2K1.06×
08Niedersachsen~4K1.05×
09Hessen~3K1.02×
10Sachsen~2K0.94×
11Mecklenburg-Vorpommern<1K0.94×
12Rheinland-Pfalz~2K0.89×
13Thüringen<1K0.86×
14Saarland<1K0.82×
15Brandenburg~1K0.76×
16Sachsen-Anhalt<1K0.73×
Fig. 06

Affinity by region

Affinity by region — Jodel, Germany
0.73×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jodel audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jodel audience
#·InterestCategoryAffinity×
01Vietnam national football teamSports234.94×
02Munich Business SchoolBusiness & Career97.57×
03University of AugsburgBusiness & Career82.62×
04Mannheim University of Applied SciencesBusiness & Career81.51×
05KarrierebibelBusiness & Career76.15×
06University of WuppertalBusiness & Career73.92×
07University of OsnabrückBusiness & Career70.74×
08Darmstadt University of Applied SciencesBusiness & Career69.01×
09Technische Hochschule MittelhessenBusiness & Career65.32×
10JobmensaBusiness & Career62.16×
11University of GiessenBusiness & Career58.54×
12Hochschule Furtwangen UniversityBusiness & Career48.89×
13University of RegensburgBusiness & Career45.33×
14Jane GoodallPets & Animals20.00×
15Palina RojinskiMovies & TV18.35×
16Uschi GlasMovies & TV16.17×
17Indeed.comBusiness & Career13.37×
18Collien Ulmen-FernandesMovies & TV10.85×
19CustomerBusiness & Career7.74×
20dB’sMusic & Radio2.70×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jodel audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jodel audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.16×
Career OrientationPOWER2.77×
Convenience OrientationPREMIUM2.18×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jodel audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM1.08×
Quality AwarenessPREMIUM1.11×
Design AffinityPREMIUM1.14×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jodel have in Germany?

Jodel has an estimated audience of 42,825 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Jodel fans?

58.6% of Jodel fans are female, 41.4% are male, with an average age of 28.6 years.

03

Which brands do Jodel fans like most?

Jodel fans show strongest brand affinity for Vietnam national football team (234.94×), University of Augsburg (82.62×), and Karrierebibel (76.15×) over the country average.

04

Where do Jodel fans live in Germany?

Jodel fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~10K), Bayern (reach ~9K), and Baden-Württemberg (reach ~6K). These three regions account for the largest share of the active audience.

05

What other brands do Jodel fans also like?

Beyond Jodel itself, the audience over-indexes on University of Augsburg (82.62×), Karrierebibel (76.15×), Mannheim University of Applied Sciences (81.51×), and Indeed.com (13.37×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Internet & Social Media audiences in Germany

See Jodel audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Jodel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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