Night Club Audience in Germany
Night Club has an estimated audience of 645,794 people in Germany. 43.9% are female, 56.1% are male, average age 34.4. Top brand affinities: Gil Ofarim, Ma Mère, Eden Lake, Cocktail, CAC 40.
Top brand affinities include Gil Ofarim, Ma Mère, Eden Lake, with strongest over-indexing on Gil Ofarim (3.88× the country average). Demographically, the Night Club audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Career Orientation, Early Adopter Mentality.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Night Club fans
| Metric | Value |
|---|---|
| Female | 43.9% |
| Male | 56.1% |
| Average age | 34.4 |
| Estimated audience size | 645,794 |
Audience persona
The typical Night Club fan in Germany is more male, around 34.4 years old, with strong Career Orientation tendencies and a notable affinity for Gil Ofarim.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 3.88× | Music & Radio |
| Ma Mère | 27.18× | Movies & TV |
| Eden Lake | 10.91× | Movies & TV |
| Cocktail | 1.94× | Food & Beverages |
| CAC 40 | 2.33× | Business & Career |
| Elīna Garanča | 11.74× | Music & Radio |
| Christmas Gift | 2.68× | Kids & Family |
| Business English | 3.82× | Business & Career |
| Irish Ferries | 11.07× | Cars & Mobility |
| Intraocular lens | 9.67× | Health |
| Progressive rock | 1.59× | Music & Radio |
| Hamburg-Mitte | 7.14× | Travel & Leisure |
| Headhunters (film) | 3.82× | Movies & TV |
| Handmade Gifts | 1.5× | Kids & Family |
| Building insulation | 3.02× | Home & Garden |
| Este, Veneto | 1.71× | Travel & Leisure |
| Hypertext | 1.94× | Technology & Electronics |
| Low-carbon emission | 4.07× | Politics & Society |
| Golem | 1.99× | Technology & Electronics |
| Icon (magazine) | 1.56× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 2.5 |
| Early Adopter Mentality | POWER | 2.34 |
| Need for Security | CONSERVATISM | 2.18 |
| Sustainability | BALANCE | 1.81 |
| Social Media Usage | JOY | 1.46 |
| Urban Lifestyle | OPEN | 1.45 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.0% |
| United Kingdom | 6.4% |
| Italy | 5.5% |
See Night Club audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Night Club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.