Normandie Audience in Germany
Normandie has an estimated audience of 386,270 people in Germany. 30.6% are female, 69.4% are male, average age 30.4. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Dog breed, KLIX (AM), Goosebumps (film), Ho, Ghana, Israel.
The average Normandie fan in Germany is 30.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Dog breed, KLIX (AM), Goosebumps (film), with strongest over-indexing on Dog breed (16.7× the country average). Demographically, the Normandie audience skews more male with an average age of 30.4, and over-indexes on personality traits such as Tradition, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Normandie fans
| Metric | Value |
|---|---|
| Female | 30.6% |
| Male | 69.4% |
| Average age | 30.4 |
| Estimated audience size | 386,270 |
Audience persona
The typical Normandie fan in Germany is more male, around 30.4 years old, with strong Tradition tendencies and a notable affinity for Dog breed.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 354,291 | 1.43× |
| Baden-Württemberg | 188,036 | 1.21× |
| Bayern | 181,400 | 0.99× |
| Niedersachsen | 109,191 | 0.99× |
| Hessen | 93,886 | 1.09× |
| Rheinland-Pfalz | 81,539 | 1.43× |
| Sachsen | 49,243 | 0.88× |
| Berlin | 38,539 | 0.76× |
| Schleswig-Holstein | 34,331 | 0.84× |
| Brandenburg | 25,645 | 0.73× |
| Saarland | 25,038 | 1.8× |
| Thüringen | 23,013 | 0.8× |
| Hamburg | 21,563 | 0.84× |
| Sachsen-Anhalt | 20,294 | 0.69× |
| Mecklenburg-Vorpommern | 16,040 | 0.74× |
| Bremen | 7,530 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 16.7× | Pets & Animals |
| KLIX (AM) | 32.32× | Music & Radio |
| Goosebumps (film) | 59.73× | Movies & TV |
| Ho, Ghana | 14.13× | Travel & Leisure |
| Israel | 5.14× | Travel & Leisure |
| San Javier, Murcia | 61.65× | Travel & Leisure |
| Home construction | 1.92× | Home & Garden |
| Celtic mythology | 10.26× | Arts & Culture |
| Gorinchem | 23.15× | Travel & Leisure |
| Progressive rock | 2.46× | Music & Radio |
| Oliver Kahn | 5.24× | Sports |
| The Bugaboos | 11.02× | Travel & Leisure |
| Hunting knife | 10.52× | Home & Garden |
| Stradivarius | 1.97× | Shopping |
| Winemaking | 5.66× | Food & Beverages |
| Combat sport | 1.56× | Sports |
| myDealZ | 2.91× | Shopping |
| Glencore | 11.61× | Business & Career |
| Rosengarten group | 13.32× | Travel & Leisure |
| Moroccan riad | 5.88× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.7 |
| Early Adopter Mentality | POWER | 1.63 |
| Patriotism | CONSERVATISM | 1.63 |
| Extroversion | THRILL | 1.6 |
| Sustainability | BALANCE | 1.44 |
| Urban Lifestyle | OPEN | 1.39 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 34.4% |
| Germany | 16.8% |
| Belgium | 12.1% |
See Normandie audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
Frequently asked questions
How many fans does Normandie have in Germany?
Normandie has an estimated audience of 386,270 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Normandie fans?
30.6% of Normandie fans are female, 69.4% are male, with an average age of 30.4 years.
Which brands do Normandie fans like most?
Normandie fans show strongest brand affinity for Dog breed (16.7×), KLIX (AM) (32.32×), and Goosebumps (film) (59.73×) over the country average.
Where do Normandie fans live in Germany?
Normandie fans in Germany are most concentrated in Nordrhein-Westfalen (reach 354,291), Baden-Württemberg (reach 188,036), and Bayern (reach 181,400). These three regions account for the largest share of the active audience.
What other brands do Normandie fans also like?
Beyond Normandie itself, the audience over-indexes on KLIX (AM) (32.32×), Goosebumps (film) (59.73×), Ho, Ghana (14.13×), and Israel (5.14×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Normandie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.