ROMES Audience in Germany
ROMES has an estimated audience of 309,497 people in Germany. 58.2% are female, 41.8% are male, average age 37.6. Top brand affinities: Himalayas, Esther Graf, Satire, Olivia Colman, Allgäu.
Top brand affinities include Himalayas, Esther Graf, Satire, with strongest over-indexing on Himalayas (44.03× the country average). Demographically, the ROMES audience skews more female with an average age of 37.6, and over-indexes on personality traits such as Design Affinity, Sustainability.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of ROMES fans
| Metric | Value |
|---|---|
| Female | 58.2% |
| Male | 41.8% |
| Average age | 37.6 |
| Estimated audience size | 309,497 |
Audience persona
The typical ROMES fan in Germany is more female, around 37.6 years old, with strong Design Affinity tendencies and a notable affinity for Himalayas.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Himalayas | 44.03× | Travel & Leisure |
| Esther Graf | 65.5× | Music & Radio |
| Satire | 8.81× | Literature |
| Olivia Colman | 22.18× | Movies & TV |
| Allgäu | 9.01× | Travel & Leisure |
| Country rap | 8.59× | Music & Radio |
| Kevin Russell (musician) | 20.29× | Music & Radio |
| German television comedy | 7.28× | Movies & TV |
| RTL Television | 3.98× | Movies & TV |
| Bleacher Report | 18.68× | Sports |
| Headphones | 5.41× | Technology & Electronics |
| Alex Pettyfer | 18.75× | Movies & TV |
| Felix Baumgartner | 4.35× | Sports |
| Tagesschau | 1.79× | Movies & TV |
| Vacations | 2.53× | Travel & Leisure |
| Self care | 3.06× | Health |
| MakeMyTrip | 15.07× | Travel & Leisure |
| Lake Constance | 7.14× | Travel & Leisure |
| Ryanair | 2.16× | Travel & Leisure |
| Aral AG | 2.04× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.78 |
| Sustainability | BALANCE | 1.61 |
| Travelling | THRILL | 1.53 |
| Spirituality | BALANCE | 1.52 |
| Sports Activity | POWER | 1.51 |
| Extroversion | THRILL | 1.47 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.1% |
| France | 12.2% |
| Italy | 11.4% |
See ROMES audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,866,620)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
How to read this data
Audience size is the estimated number of people in Germany who actively search for ROMES. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.