A data profile of the people who buy, follow and care about Sade (band) in Germany — modelled from more than twelve digital signal sources. Sade (band) has an estimated audience of 948,149 people in Germany.
The average Sade (band) fan in Germany is 41.9 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include George Michael, Daniel Day-Lewis, Sky TG24, with strongest over-indexing on George Michael (14.77× the country average).
Demographically, the Sade (band) audience skews more male with an average age of 41.9, and over-indexes on personality traits such as Tradition, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Sade (band) fan in Germany is more male, around 41.9 years old, with strong Tradition tendencies and a notable affinity for George Michael.
The key figures that characterise the Sade (band) profile in Germany.
29.4% are female, 70.6% are male, average age 41.9.
| Metric | Value |
|---|---|
| Female | 29.4% |
| Male | 70.6% |
| Average age | 41.9 |
| Estimated audience size | 948,149 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 17% | |
| 30-39 | 28% | |
| 40-49 | 29% | |
| 50+ | 17% |
of the worldwide Sade (band) audience comes from Germany.
| Country | Share |
|---|---|
| United States | 24.9% |
| Germany | 8.3% |
| United Kingdom | 7.3% |
Where the Sade (band) audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~60K | 1.63× | |
| 02 | Hamburg | ~30K | 1.32× | |
| 03 | Bremen | ~9K | 1.15× | |
| 04 | Hessen | ~80K | 1.12× | |
| 05 | Nordrhein-Westfalen | ~200K | 1.10× | |
| 06 | Schleswig-Holstein | ~30K | 1.02× | |
| 07 | Rheinland-Pfalz | ~40K | 0.99× | |
| 08 | Baden-Württemberg | ~100K | 0.94× | |
| 09 | Bayern | ~100K | 0.93× | |
| 10 | Brandenburg | ~30K | 0.93× | |
| 11 | Niedersachsen | ~80K | 0.92× | |
| 12 | Saarland | ~10K | 0.89× | |
| 13 | Sachsen | ~40K | 0.84× | |
| 14 | Mecklenburg-Vorpommern | ~10K | 0.83× | |
| 15 | Thüringen | ~20K | 0.77× | |
| 16 | Sachsen-Anhalt | ~20K | 0.69× |
The strongest cross-interests of the Sade (band) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sky TG24 | Movies & TV | 53.71× | ||
| 02 | Bleacher Report | Sports | 21.49× | ||
| 03 | Daniel Day-Lewis | Movies & TV | 20.00× | ||
| 04 | Cobie Smulders | Movies & TV | 20.00× | ||
| 05 | Naomi Scott | Movies & TV | 20.00× | ||
| 06 | Belinda Carlisle | Fashion & Accessoires | 20.00× | ||
| 07 | George Michael | Music & Radio | 14.77× | ||
| 08 | Aegean Airlines | Travel & Leisure | 14.08× | ||
| 09 | Hertz | Cars & Mobility | 14.02× | ||
| 10 | Controlled-access highway | Travel & Leisure | 13.08× | ||
| 11 | James Franco | Movies & TV | 12.54× | ||
| 12 | Elle Fanning | Movies & TV | 9.19× | ||
| 13 | Phil Collins | Music & Radio | 8.87× | ||
| 14 | Depeche Mode | Music & Radio | 7.47× | ||
| 15 | David Bowie | Music & Radio | 6.32× | ||
| 16 | Bonnie Tyler | Music & Radio | 5.96× | ||
| 17 | Madonna | Music & Radio | 5.87× | ||
| 18 | Scorpions (band) | Music & Radio | 5.78× | ||
| 19 | Singer-songwriter | Music & Radio | 5.29× | ||
| 20 | Udo Lindenberg | Music & Radio | 4.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.74× | |
| Community Orientation | OPEN | 1.57× | |
| Spirituality | BALANCE | 1.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.63× | |
| Indulgence | JOY | 0.82× | |
| DIY Mentality | THRILL | 0.84× |
Sade (band) has an estimated audience of 948,149 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
29.4% of Sade (band) fans are female, 70.6% are male, with an average age of 41.9 years.
Sade (band) fans show strongest brand affinity for George Michael (14.77×), Daniel Day-Lewis (20×), and Sky TG24 (53.71×) over the country average.
Sade (band) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Sade (band) itself, the audience over-indexes on Daniel Day-Lewis (20×), Sky TG24 (53.71×), Phil Collins (8.87×), and Controlled-access highway (13.08×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Sade (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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