Sophia Audience in Germany
Sophia has an estimated audience of 425,832 people in Germany. 52.6% are female, 47.4% are male, average age 40.0. Top brand affinities: Rome, Tagesschau, Corriere della Sera, Thessaloniki, Il Fatto Quotidiano.
Top brand affinities include Rome, Tagesschau, Corriere della Sera, with strongest over-indexing on Rome (10× the country average). Demographically, the Sophia audience skews balanced with an average age of 40.0, and over-indexes on personality traits such as Tradition, Travelling.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Sophia fans
| Metric | Value |
|---|---|
| Female | 52.6% |
| Male | 47.4% |
| Average age | 40.0 |
| Estimated audience size | 425,832 |
Audience persona
The typical Sophia fan in Germany is balanced, around 40.0 years old, with strong Tradition tendencies and a notable affinity for Rome.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rome | 10× | Travel & Leisure |
| Tagesschau | 2.31× | Movies & TV |
| Corriere della Sera | 12.63× | News |
| Thessaloniki | 12.21× | Travel & Leisure |
| Il Fatto Quotidiano | 17.54× | News |
| Self care | 3.56× | Health |
| Vacations | 2.53× | Travel & Leisure |
| Greece | 3.76× | Travel & Leisure |
| Pets | 1.57× | Pets & Animals |
| Family | 1.71× | Kids & Family |
| La Stampa | 13.64× | News |
| Hairstyle | 2.48× | Beauty & Wellness |
| Stuttgart | 2.51× | Travel & Leisure |
| Hygiene | 2.51× | Beauty & Wellness |
| Uomini e Donne | 11.43× | Movies & TV |
| Walking | 3.3× | Sports |
| Automobiles | 1.53× | Cars & Mobility |
| Transfermarkt | 2.04× | Sports |
| German language | 1.97× | Politics & Society |
| Biology | 2.85× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.66 |
| Travelling | THRILL | 1.63 |
| Indulgence | JOY | 1.59 |
| Design Affinity | PREMIUM | 1.49 |
| Spirituality | BALANCE | 1.41 |
| Quality Awareness | PREMIUM | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.9% |
| Japan | 12.6% |
| Brazil | 9.7% |
See Sophia audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,866,620)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sophia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.