A data profile of the people who buy, follow and care about Star Trek in Germany — modelled from more than twelve digital signal sources. Star Trek has an estimated audience of 1,489,897 people in Germany.
The average Star Trek fan in Germany is 38.4 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Star Trek (film), William Shatner, Star Trek: The Original Series, with strongest over-indexing on Star Trek (film) (26.25× the country average).
Demographically, the Star Trek audience skews more male with an average age of 38.4, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Star Trek fan in Germany is more male, around 38.4 years old, with strong Patriotism tendencies and a notable affinity for Star Trek (film).
The key figures that characterise the Star Trek profile in Germany.
40.2% are female, 59.8% are male, average age 38.4.
| Metric | Value |
|---|---|
| Female | 40.2% |
| Male | 59.8% |
| Average age | 38.4 |
| Estimated audience size | 1,489,897 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 16% | |
| 30-39 | 24% | |
| 40-49 | 24% | |
| 50+ | 15% |
of the worldwide Star Trek audience comes from Germany.
| Country | Share |
|---|---|
| United States | 39.6% |
| Germany | 9.9% |
| United Kingdom | 7.9% |
Where the Star Trek audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~70K | 1.15× | |
| 02 | Nordrhein-Westfalen | ~300K | 1.11× | |
| 03 | Niedersachsen | ~100K | 1.06× | |
| 04 | Rheinland-Pfalz | ~80K | 1.04× | |
| 05 | Brandenburg | ~50K | 1.04× | |
| 06 | Thüringen | ~40K | 1.04× | |
| 07 | Sachsen | ~70K | 1.03× | |
| 08 | Hamburg | ~30K | 0.98× | |
| 09 | Bremen | ~10K | 0.98× | |
| 10 | Schleswig-Holstein | ~50K | 0.97× | |
| 11 | Sachsen-Anhalt | ~40K | 0.97× | |
| 12 | Saarland | ~20K | 0.97× | |
| 13 | Hessen | ~100K | 0.96× | |
| 14 | Mecklenburg-Vorpommern | ~30K | 0.92× | |
| 15 | Bayern | ~200K | 0.91× | |
| 16 | Baden-Württemberg | ~200K | 0.88× |
The strongest cross-interests of the Star Trek audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Star Trek: The Motion Picture | Movies & TV | 53.52× | ||
| 02 | star trek deep space nine | Movies & TV | 47.93× | ||
| 03 | Star Trek: The Original Series | Movies & TV | 30.60× | ||
| 04 | Power Rangers (film) | Movies & TV | 30.32× | ||
| 05 | Bruce Greenwood | Movies & TV | 27.22× | ||
| 06 | William Shatner | Movies & TV | 27.00× | ||
| 07 | Star Trek (film) | Movies & TV | 26.25× | ||
| 08 | Star Trek: Picard | Movies & TV | 25.28× | ||
| 09 | Anton Yelchin | Movies & TV | 24.77× | ||
| 10 | Starship | Music & Radio | 24.07× | ||
| 11 | The War of the Worlds | Movies & TV | 22.20× | ||
| 12 | Karl Urban | Movies & TV | 21.40× | ||
| 13 | Antony Starr | Movies & TV | 21.40× | ||
| 14 | Patrick Stewart | Movies & TV | 20.43× | ||
| 15 | The Orville | Movies & TV | 18.27× | ||
| 16 | Stargate | Movies & TV | 16.90× | ||
| 17 | Eric Bana | Movies & TV | 10.89× | ||
| 18 | Wikia | Internet & Social Media | 5.73× | ||
| 19 | Barbie | Movies & TV | 4.11× | ||
| 20 | Harry Potter | Movies & TV | 2.36× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.85× | |
| Early Adopter Mentality | POWER | 1.43× | |
| Convenience Orientation | PREMIUM | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.82× | |
| Quality Awareness | PREMIUM | 0.88× | |
| Individualism | JOY | 0.90× |
Star Trek has an estimated audience of 1,489,897 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
40.2% of Star Trek fans are female, 59.8% are male, with an average age of 38.4 years.
Star Trek fans show strongest brand affinity for Star Trek (film) (26.25×), William Shatner (27×), and Star Trek: The Original Series (30.6×) over the country average.
Star Trek fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Star Trek itself, the audience over-indexes on William Shatner (27×), Star Trek: The Original Series (30.6×), Power Rangers (film) (30.32×), and Karl Urban (21.4×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Star Trek. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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