Star Trek Audience in Germany

Star Trek has an estimated audience of 1,435,370 people in Germany. 40.2% are female, 59.8% are male, average age 38.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Star Trek (film), William Shatner, Star Trek: The Original Series, Power Rangers (film), The War of the Worlds.
The average Star Trek fan in Germany is 38.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Star Trek (film), William Shatner, Star Trek: The Original Series, with strongest over-indexing on Star Trek (film) (26.25× the country average). Demographically, the Star Trek audience skews more male with an average age of 38.4, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Science Fiction & Fantasy
Demographics of Star Trek fans
| Metric | Value |
|---|---|
| Female | 40.2% |
| Male | 59.8% |
| Average age | 38.4 |
| Estimated audience size | 1,435,370 |
Audience persona
The typical Star Trek fan in Germany is more male, around 38.4 years old, with strong Patriotism tendencies and a notable affinity for Star Trek (film).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 357,027 | 1.14× |
| Bayern | 215,974 | 0.94× |
| Baden-Württemberg | 176,362 | 0.9× |
| Niedersachsen | 147,759 | 1.06× |
| Hessen | 106,975 | 0.98× |
| Berlin | 77,114 | 1.2× |
| Rheinland-Pfalz | 75,534 | 1.05× |
| Sachsen | 72,368 | 1.03× |
| Schleswig-Holstein | 49,005 | 0.95× |
| Brandenburg | 46,168 | 1.04× |
| Thüringen | 36,881 | 1.01× |
| Sachsen-Anhalt | 34,839 | 0.94× |
| Hamburg | 32,336 | 1× |
| Mecklenburg-Vorpommern | 24,084 | 0.88× |
| Saarland | 16,588 | 0.94× |
| Bremen | 11,802 | 0.96× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Star Trek (film) | 26.25× | Movies & TV |
| William Shatner | 27× | Movies & TV |
| Star Trek: The Original Series | 30.6× | Movies & TV |
| Power Rangers (film) | 30.32× | Movies & TV |
| The War of the Worlds | 22.2× | Movies & TV |
| Karl Urban | 21.4× | Movies & TV |
| Barbie | 4.11× | Movies & TV |
| Star Trek: Picard | 25.28× | Movies & TV |
| Bruce Greenwood | 27.22× | Movies & TV |
| Patrick Stewart | 20.43× | Movies & TV |
| star trek deep space nine | 47.93× | Movies & TV |
| Antony Starr | 21.4× | Movies & TV |
| Starship | 24.07× | Music & Radio |
| Harry Potter | 2.36× | Movies & TV |
| The Orville | 18.27× | Movies & TV |
| Stargate | 16.9× | Movies & TV |
| Anton Yelchin | 24.77× | Movies & TV |
| Scooby-Doo | 6.04× | Movies & TV |
| Eric Bana | 10.89× | Movies & TV |
| Wikia | 5.73× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.81 |
| Early Adopter Mentality | POWER | 1.25 |
| Individualism | JOY | 1.09 |
| Community Orientation | OPEN | 1.08 |
| Need for Security | CONSERVATISM | 1.06 |
| Sustainability | BALANCE | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.7% |
| Germany | 9.6% |
| United Kingdom | 7.9% |
See Star Trek audiences in other countries
More Science Fiction & Fantasy audiences in Germany
- Jurassic World (2,609,975)
- Wonder Woman (2,596,356)
- How to Train Your Dragon (film) (2,196,559)
- Star Wars (1,362,623)
- UFO (TV series) (1,304,490)
Frequently asked questions
How many fans does Star Trek have in Germany?
Star Trek has an estimated audience of 1,435,370 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Star Trek fans?
40.2% of Star Trek fans are female, 59.8% are male, with an average age of 38.4 years.
Which brands do Star Trek fans like most?
Star Trek fans show strongest brand affinity for Star Trek (film) (26.25×), William Shatner (27×), and Star Trek: The Original Series (30.6×) over the country average.
Where do Star Trek fans live in Germany?
Star Trek fans in Germany are most concentrated in Nordrhein-Westfalen (reach 357,027), Bayern (reach 215,974), and Baden-Württemberg (reach 176,362). These three regions account for the largest share of the active audience.
What other brands do Star Trek fans also like?
Beyond Star Trek itself, the audience over-indexes on William Shatner (27×), Star Trek: The Original Series (30.6×), Power Rangers (film) (30.32×), and The War of the Worlds (22.2×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Star Trek. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.