Tapir! Audience in Germany

Tapir! logo

Tapir! has an estimated audience of 615,349 people in Germany. 51.5% are female, 48.5% are male, average age 35.5. Top brand affinities: Dog breed, The Human Centipede 2 (Full Sequence), Oliver Kahn, Home construction, Stay at Home Mum.

Top brand affinities include Dog breed, The Human Centipede 2 (Full Sequence), Oliver Kahn, with strongest over-indexing on Dog breed (10.8× the country average). Demographically, the Tapir! audience skews balanced with an average age of 35.5, and over-indexes on personality traits such as Design Affinity, Sustainability.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Tapir! fans

Demographic split for Tapir! audience in Germany
MetricValue
Female51.5%
Male48.5%
Average age35.5
Estimated audience size615,349

Audience persona

The typical Tapir! fan in Germany is balanced, around 35.5 years old, with strong Design Affinity tendencies and a notable affinity for Dog breed.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tapir! audience
BrandAffinityCategory
Dog breed10.8×Pets & Animals
The Human Centipede 2 (Full Sequence)78.05×Movies & TV
Oliver Kahn20×Sports
Home construction4.95×Home & Garden
Stay at Home Mum54.28×Kids & Family
Magazine (band)14.66×Music & Radio
The Bugaboos20×Travel & Leisure
perfect getaway34.16×Movies & TV
Neon Genesis Evangelion (manga)16.55×Literature
Wedgwood34×Home & Garden
Wim Hof15.23×Sports
Israel4.17×Travel & Leisure
Nikko Hurtado97.53×Beauty & Wellness
Scratching post10.47×Pets & Animals
Granola16.22×Food & Beverages
Hormones: The Series14.62×Movies & TV
Hana, Hawaii19.16×Travel & Leisure
Home Delivery4.22×Food & Beverages
KLOS20×Music & Radio
Haaretz הארץ9.22×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tapir! audience
TraitClusterScore
Design AffinityPREMIUM1.44
SustainabilityBALANCE1.37
IndividualismJOY1.37
Urban LifestyleOPEN1.33
TraditionCONSERVATISM1.32
Community OrientationOPEN1.31

Worldwide distribution

Worldwide audience distribution share by country for Tapir!
CountryShare
United States25.9%
Germany8.4%
Indonesia6.8%

See Tapir! audiences in other countries

More Singer-songwriter audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Tapir!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.