Top list · Germany

Top 100 Equestrians in Germany

This curated ranking covers the 100 largest equestrians in Germany, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 143 equestrians tracked in Germany, the 100 ranked here account for the largest measured audience reach. Lisa Müller, CHIO Aachen and Zara Phillips lead the list with a combined estimated audience of 2.5M people. Across all 100 entries the average audience size is 44k, and the largest, Lisa Müller, reaches around 1.6M people in Germany. Audience size is the estimated number of unique people in Germany who actively engage with each equestrian, derived from search demand signals. Rankings reflect search-behavior signals collected across Germany and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Germany who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Germany. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Germany, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Germany. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Epsom Downs Racecourse 6.6k 37.5 44.2% Equestrian
52 McLain Ward 6.5k 39.9 48.7% Equestrian
53 Kevin Staut 6.3k 40.3 78.2% Equestrian
54 Paul Nicholls (horse racing) 6.1k 49.9 32.0% Equestrian
55 Mein Pferd 5.8k 34.1 85.6% Equestrian
56 Horse Racing Nation 5.8k 42.9 69.6% Equestrian
57 Eagle Farm Racecourse 5.4k 25.2 52.6% Equestrian
58 Klaus Balkenhol 5.4k Equestrian
59 Point-to-point (steeplechase) 5.4k 40.5 66.9% Equestrian
60 Badminton Horse Trials 5.3k 32.4 69.0% Equestrian
61 Olympia London International Horse Show 5k 40.9 53.6% Equestrian
62 Max Kühner 5k 36.7 68.8% Equestrian
63 Nadine Capellmann 4.8k Equestrian
64 Horse of the Year Show 4.5k 40.9 59.2% Equestrian
65 Marco Kutscher 4.3k 20.4 88.9% Equestrian
66 Simon Delestre 4.1k 42.8 92.2% Equestrian
67 Hippodrome de Vincennes 4.1k 46.1 46.9% Equestrian
68 Warwick Farm Racecourse 4k 34.5 63.6% Equestrian
69 Hong Kong Jockey Club 3.9k 42.7 48.7% Equestrian
70 Heike Kemmer 3.8k Equestrian
71 Andrew Nicholson (equestrian) 3.7k 40.4 79.3% Equestrian
72 Ascot Racecourse (Western Australia) 3.7k 38.5 32.0% Equestrian
73 Ulla Salzgeber 3.5k Equestrian
74 Horse.com 3.4k 26.2 100.0% Equestrian
75 Victoria Pendleton 3.4k 36.6 65.5% Equestrian

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this Top 100 list compiled?

Rascasse aggregates anonymized search-behavior signals across Germany and ranks each equestrian by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest equestrian in Germany?

Lisa Müller currently leads with an estimated audience of 1.6M people in Germany.

Same category in other countries

Other top lists in Germany