Rascasse Audience Intelligence

Hotel Matze Audience in Germany

Hotel Matze has an estimated audience of 4.8M people in Germany.

#1among Society & culture in Germany
#2among podcasts in Germany#34in Politics & Society

The average Hotel Matze fan in Germany is 38.4 years old, balanced, and lives primarily in Nordrhein-Westfalen.

By number of fans, Hotel Matze ranks #1 among the 191 objects in Society & culture in Germany — 246.5× the group median.

Its fans are 1.8 years younger than the group average of 40.2.

Women make up 52.8% of the fan base, 2.1 percentage points more than the group average.

Compared with the other 190 objects in Society & culture, Hotel Matze fans stand out for their interest in Love Actually, Small Business Administration and Croatia national football team.

Most fans live in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top affinities include Love Actually, Small Business Administration, Croatia national football team, with strongest over-indexing on Love Actually (5.13× the country average).

Demographically, the Hotel Matze audience skews balanced with an average age of 38.4, and over-indexes on personality traits such as Need for Security, Patriotism.

The typical Hotel Matze fan in Germany is balanced, around 38.4 years old, with strong Need for Security tendencies and a notable affinity for Love Actually.

Category: Politics & Society · Type: Podcast · Subtype: Society & culture

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
4.8M
in Germany
Gender
52.8%♀
47.2% male
Age
38.4
average years
Country rank
#1148
among all objects in Germany
Fig. 01

Search interest · 12-month trend

+41%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Hotel Matze fans

52.8% are female, 47.2% are male, average age 38.4.

Fig. 02

Gender split

52.8%
Female
47.2%
Male
Demographic split for Hotel Matze audience in Germany
MetricValue
Female52.8%
Male47.2%
Average age38.4
Estimated audience size4.8M
Fig. 03

Age distribution

Ø 38.4
average years
Age distribution of the Hotel Matze audience in Germany
Age bracketShare%
16-2424%
25-3419%
35-4420%
45-5420%
55+17%
Fig. 04

Worldwide distribution

86.9%

of the worldwide Hotel Matze audience comes from Germany.

Worldwide audience distribution share by country for Hotel Matze
CountryShare
Germany86.9%
Switzerland6.6%
Austria3.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Hotel Matze fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~400K1.65×
02Hamburg~200K1.55×
03Schleswig-Holstein~200K1.12×
04Nordrhein-Westfalen~1M1.05×
05Bremen~40K1.04×
06Niedersachsen~500K1.01×
07Baden-Württemberg~700K1.00×
08Brandenburg~100K1.00×
09Sachsen~200K0.97×
10Mecklenburg-Vorpommern~90K0.95×
11Hessen~300K0.93×
12Bayern~700K0.91×
13Thüringen~100K0.85×
14Rheinland-Pfalz~200K0.78×
15Saarland~40K0.71×
16Sachsen-Anhalt~80K0.62×
Fig. 06

Affinity by region

Affinity by region — Hotel Matze, Germany
0.62×1.00×1.65×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Hotel Matze audience vs. the country average
#·InterestCategoryAffinity×
01Love ActuallyMovies & TV5.13×
02Small Business AdministrationBusiness & Career5.03×
03Croatia national football teamSports5.03×
04New Year's EveHome & Garden4.93×
05Humboldt University of BerlinBusiness & Career4.75×
06Annett LouisanMusic & Radio3.96×
07FocusNews3.48×
08FundraisingBusiness & Career3.43×
09Süddeutsche ZeitungNews2.70×
10TagesschauMovies & TV2.55×
11TelegramInternet & Social Media2.55×
12PodcastMusic & Radio2.32×
13Sahra WagenknechtPolitics & Society2.24×
14Real propertyHome & Garden1.94×
15TransfermarktSports1.74×
16French BulldogPets & Animals1.65×
17Musical instrumentMusic & Radio1.64×
18SpotifyMusic & Radio1.61×
19Labrador RetrieverPets & Animals1.59×
20HugendubelShopping1.52×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Hotel Matze audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Hotel Matze audience vs. the country average · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.23×
PatriotismCONSERVATISM1.20×
Social Media UsageJOY1.19×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Hotel Matze audience vs. the country average · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.91×
Price SensitivityPREMIUM0.92×
Luxury OrientationPREMIUM0.92×
0×1.00× baseline2×
Appendix

Explore more audiences

More Society & culture audiences in Germany

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in Germany with measurable interest in Hotel Matze over the last 12 months. Modelled, not counted; people interested in several podcasts count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/de/hotel-matze-10000518” · Methodology