Popularity ranking · France

The 100 most popular Insurances in France

This curated ranking covers the 100 largest insurances in France, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 143 insurances tracked in France, the 100 ranked here account for the largest measured audience reach. Macif, Pro BTP and Bourse Direct lead the list with a combined estimated audience of 22M people. Across all 100 entries the average audience size is 476k, and the largest, Macif, reaches around 9.8M people in France. Audience size is the estimated number of unique people in France who actively engage with each insurances, derived from search demand signals. Rankings reflect search-behavior signals collected across France and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in France who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in France. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in France, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in France. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Moneysupermarket.com 30k 52.1 52.0% Insurances
27 MetLife 30k 29.1 62.9% Insurances
28 Cigna 28k 41.1 44.6% Insurances
29 ERGO Insurance Group 28k 26.0 52.6% Insurances
30 Mapfre 27k 37.7 56.3% Insurances
31 AOK 25k 45.9 51.5% Insurances
32 Groupe Mutuel 21k 44.7 44.7% Insurances
33 Aia 21k 27.9 65.3% Insurances
34 The Hartford 18k 52.3 73.4% Insurances
35 Mgéfi 18k 45.8 55.9% Insurances
36 Zurich Insurance Group 16k 40.1 58.1% Insurances
37 Baloise 15k 43.4 48.6% Insurances
38 Baloise 15k 43.4 48.6% Insurances
39 Liberty Seguros 15k 39.7 51.6% Insurances
40 GEICO 13k 32.7 58.5% Insurances
41 Techniker Krankenkasse 12k 46.6 51.7% Insurances
42 DAK-Gesundheit 12k 47.9 54.3% Insurances
43 Progressive Corporation 9.9k 27.4 60.9% Insurances
44 Mutua Madrileña 9.1k 41.9 65.4% Insurances
45 Barmer 8.4k 46.6 51.7% Insurances
46 Vienna Insurance Group 7.9k 43.8 50.9% Insurances
47 Verti 7.7k 45.3 43.4% Insurances
48 Vaudoise 7.6k 44.0 50.8% Insurances
49 Munich Re 6.4k 27.0 92.0% Insurances
50 Liberty Mutual 6.3k 40.2 41.9% Insurances

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Explore the full directory →

Frequently asked questions

How is this list of the most popular insurances compiled?

Rascasse aggregates anonymized search-behavior signals across France and ranks each insurances by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest insurances in France?

Macif currently leads with an estimated audience of 9.8M people in France.

Other top lists in France