Rascasse Audience Intelligence

Boomtown Fair Audience in United Kingdom

Boomtown Fair has an estimated audience of 162K people in United Kingdom.

#45among Music festival in United Kingdom
#359among events in United Kingdom
#3725in Music & Radio

Boomtown Fair has an estimated audience of 162K people in United Kingdom. 45.5% are female, 54.5% are male, average age 32.2. Top affinities: George Best, Resident Advisor, Chill-out music, Old Testament, Wikipedia.

By number of fans, Boomtown Fair ranks #45 among the 637 objects in Music festival in United Kingdom — 1.2× the group median.

Its fans are 8.7 years younger than the group average of 40.9.

Women make up 45.5% of the fan base, 7.1 percentage points fewer than the group average.

Compared with the other 636 objects in Music festival, Boomtown Fair fans stand out for their interest in Old Testament, Coopers Brewery and George Best.

Interest is seasonal: June, July and August account for 62% of the year's searches, December is the quietest month.

Top affinities include Old Testament, Coopers Brewery, George Best, with strongest over-indexing on Old Testament (20.85× the country average).

Demographically, the Boomtown Fair audience skews balanced with an average age of 32.2, and over-indexes on personality traits such as Tradition, Urban Lifestyle.

The typical Boomtown Fair fan in United Kingdom is balanced, around 32.2 years old, with strong Tradition tendencies and a notable affinity for Old Testament.

Category: Music & Radio · Type: Event · Subtype: Music festival

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
162K
in United Kingdom
Gender
45.5%♀
54.5% male
Age
32.2
average years
Country rank
#27596
among all objects in United Kingdom
Fig. 01

Search interest · 12-month trend

+22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Boomtown Fair fans

45.5% are female, 54.5% are male, average age 32.2.

Fig. 02

Gender split

45.5%
Female
54.5%
Male
Demographic split for Boomtown Fair audience in United Kingdom
MetricValue
Female45.5%
Male54.5%
Average age32.2
Estimated audience size162K
Fig. 03

Age distribution

Ø 32.2
average years
Age distribution of the Boomtown Fair audience in United Kingdom
Age bracketShare%
16-2436%
25-3428%
35-4417%
45-5412%
55+7%
Fig. 04

Worldwide distribution

35.7%

of the worldwide Boomtown Fair audience comes from United Kingdom.

Worldwide audience distribution share by country for Boomtown Fair
CountryShare
United Kingdom35.7%
United States29.9%
Germany5.6%
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Boomtown Fair audience vs. the country average
#·InterestCategoryAffinity×
01Old TestamentPolitics & Society20.85×
02Coopers BreweryFood & Beverages18.40×
03George BestSports16.44×
04Chill-out musicMusic & Radio9.61×
05New TestamentPolitics & Society9.52×
06Resident AdvisorMusic & Radio8.88×
07Burning ManMusic & Radio7.74×
08TomorrowlandMusic & Radio6.31×
09Deep houseMusic & Radio5.07×
10Glastonbury FestivalMusic & Radio3.97×
11Electronic dance musicMusic & Radio3.63×
12WikipediaInternet & Social Media2.93×
13ReggaeMusic & Radio2.83×
14Dance musicMusic & Radio2.72×
15SatireLiterature2.64×
16Do it yourself (DIY)Home & Garden1.75×
17Rock musicMusic & Radio1.60×
18Pop musicMusic & Radio1.60×
19YouTubeMovies & TV1.55×
20Comedy moviesMovies & TV1.55×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Boomtown Fair audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Boomtown Fair audience vs. the country average · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.81×
Urban LifestyleOPEN1.44×
Early Adopter MentalityPOWER1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Boomtown Fair audience vs. the country average · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.79×
Design AffinityPREMIUM0.81×
Need for SecurityCONSERVATISM0.82×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United Kingdom with measurable interest in Boomtown Fair over the last 12 months. Modelled, not counted; people interested in several events count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/gb/boomtown-fair-30321” · Methodology