Sky Sports F1 Audience in United Kingdom

Sky Sports F1 has an estimated audience of 2,672,777 people in United Kingdom. 34.8% are female, 65.2% are male, average age 43.3. Top regions: England, South East, East of England.
The average Sky Sports F1 fan in United Kingdom is 43.3 years old, more male, and lives primarily in England. The audience is concentrated in England, South East, East of England.
Category: Sports · Type: TV Channel
Demographics of Sky Sports F1 fans
| Metric | Value |
|---|---|
| Female | 34.8% |
| Male | 65.2% |
| Average age | 43.3 |
| Estimated audience size | 2,672,777 |
Top regions in United Kingdom
| Region | Reach | Affinity |
|---|---|---|
| England | 2,004,583 | 0.97× |
| South East | 390,092 | 1.09× |
| East of England | 316,138 | 1.3× |
| Yorkshire and the Humber | 284,956 | 1.33× |
| Scotland | 222,830 | 0.93× |
| South West | 182,634 | 0.83× |
| East Midlands | 159,605 | 0.85× |
| Wales | 156,356 | 1.02× |
| West Midlands | 145,427 | 1.27× |
| North West | 125,511 | 0.44× |
| North East | 93,907 | 0.9× |
| Northern Ireland | 88,337 | 1.07× |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 35.2% |
| United States | 17.0% |
| Australia | 7.1% |
See Sky Sports F1 audiences in other countries
More Sports audiences in United Kingdom
- BBC (17,146,663)
- BBC Sport (16,642,974)
- BBC iPlayer (13,183,360)
- Channel 4 (11,802,015)
- BBC News (11,721,078)
How to read this data
Audience size is the estimated number of people in United Kingdom who actively search for Sky Sports F1. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.