Rascasse Audience Intelligence

The Good, The Bad & The Football Audience in United Kingdom

The Good, The Bad & The Football has an estimated audience of 1.3M people in United Kingdom.

#98among Sport in United Kingdom
#5among podcasts in United Kingdom
#433in Sports

The Good, The Bad & The Football has an estimated audience of 1.3M people in United Kingdom. 52.0% are female, 48.0% are male, average age 44.0. Top affinities: CapCut, Michelle Pfeiffer, Richard Armitage (actor), Vanessa Kirby, Toni Collette.

By number of fans, The Good, The Bad & The Football ranks #99 among the 682 objects in Sport in United Kingdom — 0.6× the group median.

Its fans are 2.0 years older than the group average of 42.0.

Women make up 52.0% of the fan base, 8.8 percentage points more than the group average.

Compared with the other 681 objects in Sport, The Good, The Bad & The Football fans stand out for their interest in Ross Lynch, Emmylou Harris and Richard Armitage (actor).

Top affinities include Ross Lynch, Emmylou Harris, Richard Armitage (actor), with strongest over-indexing on Ross Lynch (2.27× the country average).

Demographically, the The Good, The Bad & The Football audience skews balanced with an average age of 44.0, and over-indexes on personality traits such as Patriotism.

The typical The Good, The Bad & The Football fan in United Kingdom is balanced, around 44.0 years old, with strong Patriotism tendencies and a notable affinity for Ross Lynch.

Category: Sports · Type: Podcast · Subtype: Sport

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
1.3M
in United Kingdom
Gender
52.0%♀
48.0% male
Age
44.0
average years
Country rank
#5868
among all objects in United Kingdom
Fig. 01

Search interest · 12-month trend

+1678%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of The Good, The Bad & The Football fans

52.0% are female, 48.0% are male, average age 44.0.

Fig. 02

Gender split

52.0%
Female
48.0%
Male
Demographic split for The Good, The Bad & The Football audience in United Kingdom
MetricValue
Female52.0%
Male48.0%
Average age44.0
Estimated audience size1.3M
Fig. 03

Age distribution

Ø 44.0
average years
Age distribution of the The Good, The Bad & The Football audience in United Kingdom
Age bracketShare%
16-2412%
25-3417%
35-4419%
45-5422%
55+31%
Fig. 04

Worldwide distribution

90.8%

of the worldwide The Good, The Bad & The Football audience comes from United Kingdom.

Worldwide audience distribution share by country for The Good, The Bad & The Football
CountryShare
United Kingdom90.8%
Australia4.2%
Ireland1.4%
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the The Good, The Bad & The Football audience vs. the country average
#·InterestCategoryAffinity×
01Ross LynchMovies & TV2.27×
02Emmylou HarrisMusic & Radio2.21×
03Richard Armitage (actor)Movies & TV2.09×
04Bill BurrMovies & TV1.78×
05InuyashaLiterature1.77×
06Vanessa KirbyMovies & TV1.74×
07Linda RonstadtMusic & Radio1.72×
08Nikki GlaserMovies & TV1.70×
09Banshee (TV series)Movies & TV1.69×
10Cool RunningsMovies & TV1.68×
11Lil DurkMusic & Radio1.65×
12Amy PoehlerMovies & TV1.64×
13Evangeline LillyMovies & TV1.63×
14Guillaume CanetMovies & TV1.63×
15Michelle PfeifferMovies & TV1.61×
16Toni ColletteMovies & TV1.60×
17CapCutTechnology & Electronics1.54×
18Soho TheatreArts & Culture1.52×
19Metropolitan OperaArts & Culture1.51×
20Joe RoganSports1.51×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the The Good, The Bad & The Football audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the The Good, The Bad & The Football audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.01×
Early Adopter MentalityPOWER1.00×
SustainabilityBALANCE0.98×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the The Good, The Bad & The Football audience vs. the country average · Rather not
TraitClusterDeviationScore
CreativityOPEN0.83×
Quality AwarenessPREMIUM0.84×
Risk AppetiteTHRILL0.86×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United Kingdom with measurable interest in The Good, The Bad & The Football over the last 12 months. Modelled, not counted; people interested in several podcasts count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/gb/the-good-the-bad-and-the-football-10136382” · Methodology