Top list · United Kingdom

Top 100 Mobile phone operators in United Kingdom

This curated ranking covers the 100 largest mobile phone operators in United Kingdom, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 129 mobile phone operators tracked in United Kingdom, the 100 ranked here account for the largest measured audience reach. Vodafone, Giffgaff and Lebara lead the list with a combined estimated audience of 11M people. Across all 100 entries the average audience size is 197k, and the largest, Vodafone, reaches around 5.7M people in United Kingdom. Audience size is the estimated number of unique people in United Kingdom who actively engage with each mobile phone operator, derived from search demand signals. Rankings reflect search-behavior signals collected across United Kingdom and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in United Kingdom who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in United Kingdom. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in United Kingdom, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in United Kingdom. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Fastweb (telecommunications company) 54k 42.6 52.6% Mobile phone operator
27 Airtel 50k 34.6 55.4% Mobile phone operator
28 Deutsche Telekom 45k 38.5 33.4% Mobile phone operator
29 Telstra 36k 40.7 48.4% Mobile phone operator
30 Telus 36k 38.6 57.7% Mobile phone operator
31 Bouygues 35k 36.3 42.3% Mobile phone operator
32 Free Mobile 35k 35.7 53.4% Mobile phone operator
33 Telkom (South Africa) 31k 44.3 58.8% Mobile phone operator
34 Lifesize 30k 41.9 26.0% Mobile phone operator
35 MetroPCS 29k 39.7 32.1% Mobile phone operator
36 Bell Canada 27k 45.7 61.1% Mobile phone operator
37 SFR 26k 31.6 61.9% Mobile phone operator
38 Straight Talk 25k 34.1 57.9% Mobile phone operator
39 Tele2 25k 36.8 59.7% Mobile phone operator
40 Vodacom 25k 38.4 70.2% Mobile phone operator
41 Optus 24k 34.5 36.9% Mobile phone operator
42 Vodafone Italy 21k 38.4 51.1% Mobile phone operator
43 Ncell 19k 39.4 56.7% Mobile phone operator
44 Public Mobile 15k 36.0 67.9% Mobile phone operator
45 Airtel Nigeria 14k 33.1 67.2% Mobile phone operator
46 Simyo 14k 35.1 45.2% Mobile phone operator
47 Congstar 14k 34.9 57.0% Mobile phone operator
48 KT Corporation 14k 24.5 57.7% Mobile phone operator
49 Türk Telekom 13k 38.6 48.5% Mobile phone operator
50 China Unicom 13k 50.4 58.0% Mobile phone operator

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this Top 100 list compiled?

Rascasse aggregates anonymized search-behavior signals across United Kingdom and ranks each mobile phone operator by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest mobile phone operator in United Kingdom?

Vodafone currently leads with an estimated audience of 5.7M people in United Kingdom.

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