Top 50 Softwares in United Kingdom
This curated ranking covers the 50 largest softwares in United Kingdom, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 221 softwares tracked in United Kingdom, the 50 ranked here account for the largest measured audience reach. Office 365, Microsoft and Hoseasons lead the list with a combined estimated audience of 18,956,551 people. Across all 50 entries the average audience size is 926,926, and the largest, Office 365, reaches around 9,414,644 people in United Kingdom. Audience size is the estimated number of unique people in United Kingdom who actively engage with each software, derived from search demand signals. Rankings reflect search-behavior signals collected across United Kingdom and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Office 365 |
9,414,644 | 6.3% | Software | Technology & Electronics |
| 2 |  Microsoft |
5,522,564 | 4.5% | Software | Technology & Electronics |
| 3 |  Hoseasons |
4,019,343 | 83.5% | Software | Travel & Leisure |
| 4 |  Tradesman |
2,653,701 | 17.4% | Software | Business & Career |
| 5 |  Skims |
1,888,459 | 7.1% | Software | Fashion & Accessoires |
| 6 |  Fairy |
1,769,075 | 6.1% | Software | Kids & Family |
| 7 |  CapCut |
1,547,615 | 2.0% | Software | Technology & Electronics |
| 8 |  Google Play |
1,538,426 | 2.9% | Software | Technology & Electronics |
| 9 |  Samsung Galaxy |
1,351,511 | 2.9% | Software | Technology & Electronics |
| 10 |  Google Pixel |
1,181,593 | 4.1% | Software | Technology & Electronics |
| 11 |  Ryobi |
917,438 | 10.3% | Software | Cars & Mobility |
| 12 |  Sunrise |
893,191 | 4.7% | Software | Travel & Leisure |
| 13 |  Turbocharged Direct Injection |
842,679 | 12.2% | Software | Cars & Mobility |
| 14 |  Jet ski |
842,458 | 3.5% | Software | Sports |
| 15 |  Microsoft Windows |
717,832 | 9.6% | Software | Technology & Electronics |
| 16 |  My Little Pony |
696,598 | 6.3% | Software | Kids & Family |
| 17 |  Olaplex |
633,925 | 8.7% | Software | Beauty & Wellness |
| 18 |  Raspberry Pi |
585,115 | 6.9% | Software | Technology & Electronics |
| 19 |  Oracle Corporation |
580,875 | 4.3% | Software | Technology & Electronics |
| 20 |  Cursor |
557,231 | 4.0% | Software | Technology & Electronics |
| 21 |  VS Code |
541,623 | 3.1% | Software | Technology & Electronics |
| 22 |  Autodesk |
449,967 | 3.5% | Software | Technology & Electronics |
| 23 |  Casetify |
443,741 | 3.5% | Software | Technology & Electronics |
| 24 |  Intuit |
425,131 | 5.7% | Software | Technology & Electronics |
| 25 |  Lurpak |
413,534 | 33.9% | Software | Food & Beverages |
| 26 |  Microsoft Surface |
360,224 | 4.6% | Software | Technology & Electronics |
| 27 |  Claude Code |
347,832 | 4.3% | Software | Technology & Electronics |
| 28 |  Sea Life Centres |
320,441 | 28.2% | Software | Travel & Leisure |
| 29 |  Bexley |
320,203 | 18.1% | Software | Fashion & Accessoires |
| 30 |  Dettol |
318,403 | 11.4% | Software | Home & Garden |
| 31 |  McAfee |
316,408 | 5.2% | Software | Technology & Electronics |
| 32 |  AutoCAD |
300,399 | 2.1% | Software | Technology & Electronics |
| 33 |  Ribena |
294,835 | 32.0% | Software | Food & Beverages |
| 34 |  Scalextric |
264,020 | 37.5% | Software | Kids & Family |
| 35 |  AVG (software) |
248,737 | 4.7% | Software | Technology & Electronics |
| 36 |  River Cottage |
225,671 | 56.5% | Software | Movies & TV |
| 37 |  ThinkPad |
222,641 | 3.0% | Software | Technology & Electronics |
| 38 |  Atlas Obscura |
219,349 | 7.8% | Software | Travel & Leisure |
| 39 |  Mac OS |
216,020 | 3.2% | Software | Technology & Electronics |
| 40 |  Vuse |
211,615 | 7.5% | Software | Food & Beverages |
| 41 |  Splenda |
201,452 | 6.2% | Software | Food & Beverages |
| 42 |  WebEx |
192,922 | 2.8% | Software | Technology & Electronics |
| 43 |  Craftsman |
190,720 | 5.8% | Software | Home & Garden |
| 44 |  Anine Bing |
182,554 | 3.2% | Software | Fashion & Accessoires |
| 45 |  roxy |
181,679 | 4.8% | Software | Fashion & Accessoires |
| 46 |  Roomba |
170,476 | 3.2% | Software | Technology & Electronics |
| 47 |  Atlassian |
169,049 | 4.5% | Software | Technology & Electronics |
| 48 |  Sprout Social |
150,467 | 7.8% | Software | Technology & Electronics |
| 49 |  Hydro Flask |
147,075 | 3.8% | Software | Home & Garden |
| 50 |  HP EliteBook |
144,857 | 3.7% | Software | Technology & Electronics |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across United Kingdom and ranks each software by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest software in United Kingdom?
Office 365 currently leads with an estimated audience of 9,414,644 people in United Kingdom.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across United Kingdom. Lists below 5 entries are not published. See methodology for full details.