100 Most Popular Mobile Phone Operators in United Kingdom 2026 — by Audience Size

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in United Kingdom who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in United Kingdom. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in United Kingdom, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in United Kingdom. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank	Audience	Audience size	Country share	Avg age	Female share	Subtype
1	VVodafone	5.6M	8.4%	45.3	46.0%	Mobile phone operator
2	GGiffgaff	3.9M	68.8%	41.8	42.5%	Mobile phone operator
3	LLebara	1.9M	34.9%	48.1	41.0%	Mobile phone operator
4	LLycamobile	1.1M	14.6%	43.2	38.9%	Mobile phone operator
5	CComcast	847k	4.5%	43.3	53.7%	Mobile phone operator
6	OO2	659k	22.0%	42.1	49.2%	Mobile phone operator
7	BBT Group	658k	12.9%	44.0	34.8%	Mobile phone operator
8	OOrange	571k	1.7%	36.7	57.7%	Mobile phone operator
9	TTalkmobile	494k	96.0%	45.7	38.6%	Mobile phone operator
10	Vverizon	470k	1.0%	40.8	59.8%	Mobile phone operator
11	AAT&T	466k	0.8%	40.7	40.6%	Mobile phone operator
12	LLINE	369k	0.9%	39.6	50.1%	Mobile phone operator
13	TTelenor	280k	5.1%	46.3	53.7%	Mobile phone operator
14	TT-Mobile	276k	0.3%	42.1	43.4%	Mobile phone operator
15	VVivo (telecommunications)	226k	0.8%	37.3	44.0%	Mobile phone operator
16	SSveriges Television	220k	1.9%	45.9	56.9%	Mobile phone operator
17	TTelefónica	192k	3.1%	39.8	47.0%	Mobile phone operator
18	SSwisscom	181k	3.7%	45.4	63.8%	Mobile phone operator
19	Sspusu	144k	8.1%	43.2	43.8%	Mobile phone operator
20	WWIND (Italy)	138k	1.1%	44.0	63.7%	Mobile phone operator
21	KKPN	134k	3.1%	41.3	64.4%	Mobile phone operator
22	VViasat	115k	5.3%	46.3	26.5%	Mobile phone operator
23	SSprint Corporation	107k	2.1%	42.1	36.1%	Mobile phone operator
24	TTurkcell	91k	0.7%	45.3	69.5%	Mobile phone operator
25	DDigicel	72k	9.9%	40.3	42.6%	Mobile phone operator

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular mobile phone operators compiled?

Rascasse aggregates anonymized search-behavior signals across United Kingdom and ranks each mobile phone operator by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest mobile phone operator in United Kingdom?

Vodafone currently leads with an estimated audience of 5.6M people in United Kingdom.

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