Top 19 Tobaccos in United Kingdom
This curated ranking covers the 19 largest tobaccos in United Kingdom, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Camel (cigarette), Geekvape and Nicotine gum lead the list with a combined estimated audience of 692,766 people. Across all 19 entries the average audience size is 57,440, and the largest, Camel (cigarette), reaches around 381,266 people in United Kingdom. Audience size is the estimated number of unique people in United Kingdom who actively engage with each tobacco, derived from search demand signals. Rankings reflect search-behavior signals collected across United Kingdom and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Camel (cigarette) |
381,266 | 4.6% | Tobacco | Food & Beverages |
| 2 |  Geekvape |
194,301 | 4.5% | Tobacco | Food & Beverages |
| 3 |  Nicotine gum |
117,199 | 9.6% | Tobacco | Food & Beverages |
| 4 |  Bic (company) |
115,004 | 2.9% | Tobacco | Food & Beverages |
| 5 |  Heated Tobacco |
67,381 | 53.1% | Tobacco | Food & Beverages |
| 6 |  Blu |
50,317 | 2.7% | Tobacco | Food & Beverages |
| 7 |  Davidoff |
49,641 | 3.2% | Tobacco | Food & Beverages |
| 8 |  BIC Lighter |
28,229 | 3.4% | Tobacco | Food & Beverages |
| 9 |  Rothmans |
26,749 | 3.5% | Tobacco | Food & Beverages |
| 10 |  John Player Special |
15,275 | 5.1% | Tobacco | Food & Beverages |
| 11 | Altria |
13,832 | 5.0% | Tobacco | Food & Beverages |
| 12 |  Gold Flake |
12,351 | 3.4% | Tobacco | Food & Beverages |
| 13 |  Quintero |
8,741 | 0.5% | Tobacco | Food & Beverages |
| 14 |  Vype |
5,865 | 6.8% | Tobacco | Food & Beverages |
| 15 |  Mevius |
4,524 | 1.8% | Tobacco | Food & Beverages |
| 16 |  Blu eCigs |
218 | 5.8% | Tobacco | Food & Beverages |
| 17 |  Zippo |
197 | 4.0% | Tobacco | Food & Beverages |
| 18 |  Lucky Strike |
165 | 13.4% | Tobacco | Food & Beverages |
| 19 |  Philip Morris International |
111 | 6.8% | Tobacco | Food & Beverages |
Frequently asked questions
How is this Top 19 list compiled?
Rascasse aggregates anonymized search-behavior signals across United Kingdom and ranks each tobacco by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest tobacco in United Kingdom?
Camel (cigarette) currently leads with an estimated audience of 381,266 people in United Kingdom.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across United Kingdom. Lists below 5 entries are not published. See methodology for full details.