Top list · United Kingdom

Top 100 Universities in United Kingdom

This curated ranking covers the 100 largest universities in United Kingdom, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 1.9k universities tracked in United Kingdom, the 100 ranked here account for the largest measured audience reach. University of Oxford, University of Cambridge and Open University lead the list with a combined estimated audience of 4.5M people. Across all 100 entries the average audience size is 355k, and the largest, University of Oxford, reaches around 1.9M people in United Kingdom. Audience size is the estimated number of unique people in United Kingdom who actively engage with each university, derived from search demand signals. Rankings reflect search-behavior signals collected across United Kingdom and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in United Kingdom who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in United Kingdom. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in United Kingdom, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in United Kingdom. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
1 University of Oxford 1.9M 40.6 60.0% University
2 University of Cambridge 1.4M 40.3 62.0% University
3 Open University 1.1M 45.5 61.1% University
4 University College London 966k 40.5 59.6% University
5 Harvard University 953k 40.5 56.0% University
6 Technical University of Madrid 945k 43.9 31.2% University
7 University of Bristol 803k 39.6 63.1% University
8 Harvard Business School 730k 40.8 73.0% University
9 University of Dental Medicine, Mandalay 676k University
10 Durham University 652k 42.6 77.7% University
11 University of Lagos 651k 35.1 47.3% University
12 University of London 619k 37.9 60.6% University
13 International Organization for Standardization 581k 43.2 50.9% University
14 University of Manchester 572k 39.3 72.9% University
15 Royal College of Art 560k 48.0 71.5% University
16 King's College London 555k 37.4 62.0% University
17 University of Glasgow 546k 39.3 61.3% University
18 University of Nottingham 530k 38.4 60.8% University
19 London School of Economics 512k 38.4 56.9% University
20 Newcastle University 496k 36.7 62.9% University
21 Imperial College London 495k 39.8 58.4% University
22 University of Leeds 482k 36.4 58.7% University
23 University of Birmingham 461k 35.5 60.3% University
24 University of Southampton 452k 37.8 58.7% University
25 University of Edinburgh 435k 40.5 60.5% University

Want the full picture for any of these audiences?

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Frequently asked questions

How is this Top 100 list compiled?

Rascasse aggregates anonymized search-behavior signals across United Kingdom and ranks each university by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest university in United Kingdom?

University of Oxford currently leads with an estimated audience of 1.9M people in United Kingdom.

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