Top list · United Kingdom

Top 100 Universities in United Kingdom

This curated ranking covers the 100 largest universities in United Kingdom, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 1.9k universities tracked in United Kingdom, the 100 ranked here account for the largest measured audience reach. University of Oxford, University of Cambridge and Open University lead the list with a combined estimated audience of 4.5M people. Across all 100 entries the average audience size is 355k, and the largest, University of Oxford, reaches around 1.9M people in United Kingdom. Audience size is the estimated number of unique people in United Kingdom who actively engage with each university, derived from search demand signals. Rankings reflect search-behavior signals collected across United Kingdom and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in United Kingdom who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in United Kingdom. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in United Kingdom, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in United Kingdom. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Monterrey Institute of Technology and Higher Education 253k 39.5 54.0% University
52 University of Baghdad 243k 36.8 55.6% University
53 University of Warwick 242k 37.2 61.9% University
54 Northwestern University 236k 44.0 69.3% University
55 Drake University 234k 34.5 61.3% University
56 Boston University 230k 41.2 51.9% University
57 University of Southern California 230k 39.5 51.1% University
58 University of Hull 218k 40.4 61.1% University
59 University of Georgia 217k 36.0 58.5% University
60 Eton College 216k 44.5 45.1% University
61 Middlesex University 216k 38.1 56.7% University
62 Durban University of Technology 211k 40.2 53.1% University
63 University of Aberdeen 211k 41.2 55.1% University
64 Manchester Metropolitan University 210k 33.7 59.4% University
65 Oxford University Press 209k 34.6 45.3% University
66 Coventry University 208k 33.3 58.0% University
67 University of Milan 201k 39.7 79.3% University
68 Loughborough University 201k 38.7 58.7% University
69 Institute of Electrical and Electronics Engineers 198k 42.5 41.5% University
70 Yale University 197k 38.0 54.0% University
71 De Montfort University 196k 34.2 54.7% University
72 University of California, Los Angeles 196k 40.5 41.8% University
73 Paris Dauphine University 194k 45.3 57.0% University
74 Texas A&M University 190k 36.8 55.6% University
75 Cambridge University Press 189k 44.0 50.3% University

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this Top 100 list compiled?

Rascasse aggregates anonymized search-behavior signals across United Kingdom and ranks each university by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest university in United Kingdom?

University of Oxford currently leads with an estimated audience of 1.9M people in United Kingdom.

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