Rascasse Audience Intelligence

OzForex Target Market in Ireland

A data profile of the people who buy, follow and care about OzForex in Ireland — modelled from more than twelve digital signal sources. OzForex has an estimated audience of 302 people in Ireland.

#4among Foreign exchange company in Ireland#8150among Brand in Ireland#4227in Business & Career

OzForex has an estimated audience of 302 people in Ireland. 42.3% are female, 57.7% are male, average age 46.2. Top brand affinities: Morocco, Tunisia, Canada, Beaches, Walking.

Top brand affinities include Morocco, Tunisia, Canada, with strongest over-indexing on Morocco (8.09× the country average).

Demographically, the OzForex audience skews more male with an average age of 46.2, and over-indexes on personality traits such as Mindfulness, Family Orientation.

The typical OzForex fan in Ireland is more male, around 46.2 years old, with strong Mindfulness tendencies and a notable affinity for Morocco.

Category: Business & Career · Type: Brand · Subtype: Foreign exchange company

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the OzForex profile in Ireland.

Audience size
302
in Ireland
Gender
42.3%♀
57.7% male
Age
46.2
average years
Country rank
#67373
Brand in Ireland
Fig. 01

Search interest · 12-month trend

-54%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of OzForex

42.3% are female, 57.7% are male, average age 46.2.

Fig. 02

Gender split

42.3%
Female
57.7%
Male
Demographic split for OzForex audience in Ireland
MetricValue
Female42.3%
Male57.7%
Average age46.2
Estimated audience size302
Fig. 03

Age distribution

Ø 46.2
average years
Age distribution of the OzForex audience in Ireland
Age bracketShare%
16-198%
20-2913%
30-3917%
40-4923%
50+39%
Fig. 04

Worldwide distribution

0.8%

of the worldwide OzForex audience comes from Ireland.

Worldwide audience distribution share by country for OzForex
CountryShare
Australia91.9%
Japan0.8%
Ireland0.8%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the OzForex audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for OzForex audience
#·InterestCategoryAffinity×
01TunisiaTravel & Leisure8.56×
02MoroccoTravel & Leisure8.09×
03E-TradeBusiness & Career5.53×
04HawaiiTravel & Leisure2.62×
05CanadaTravel & Leisure2.58×
06PhilippinesTravel & Leisure2.41×
07BelgiumTravel & Leisure2.27×
08Elon MuskBusiness & Career2.05×
09Log cabinHome & Garden1.78×
10PergolaHome & Garden1.75×
11CrosswordGames1.68×
12New ZealandTravel & Leisure1.66×
13QuizGames1.64×
14FloridaTravel & Leisure1.63×
15Hot tubHome & Garden1.59×
16WalkingSports1.57×
17CasinoGames1.56×
18Drop shippingShopping1.54×
19BeachesTravel & Leisure1.51×
20South AfricaTravel & Leisure1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the OzForex audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by OzForex audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.38×
Family OrientationCONSERVATISM1.33×
Sports ActivityPOWER1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by OzForex audience · Rather not
TraitClusterDeviationScore
IndulgenceJOY0.86×
Social Media UsageJOY0.89×
Healthy LifestyleBALANCE1.07×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in Ireland who actively search for OzForex. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Ireland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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