Popularity ranking · India

The 100 most popular Jewelry in India

This curated ranking covers the 100 largest jewelry in India, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 107 jewelry tracked in India, the 100 ranked here account for the largest measured audience reach. Tanishq, Kalyan Jewellers and Swarovski lead the list with a combined estimated audience of 16M people. Across all 100 entries the average audience size is 370k, and the largest, Tanishq, reaches around 7.6M people in India. Audience size is the estimated number of unique people in India who actively engage with each jewelry, derived from search demand signals. Rankings reflect search-behavior signals collected across India and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in India who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in India. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in India, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in India. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Aristocrazy 3.2k 27.8 53.5% Jewelry
52 ORRA Diamond Jewellery 2.8k 30.4 55.4% Jewelry
53 Diamond & Platinum 2.6k 30.1 59.0% Jewelry
54 Harry Winston 1.1k 34.7 49.0% Jewelry
55 Damas Jewellery 812 24.3 64.4% Jewelry
56 Stella & Dot 787 42.1 87.8% Jewelry
57 Graff Diamonds 704 32.6 57.6% Jewelry
58 Hot Diamonds 579 30.7 84.7% Jewelry
59 CaratLane.com 523 36.8 82.2% Jewelry
60 Boucheron 483 31.8 50.6% Jewelry
61 Purelei 483 29.3 52.4% Jewelry
62 David Yurman 461 30.6 50.9% Jewelry
63 Niessing 461 34.8 35.2% Jewelry
64 Twice as Nice 458 34.2 100.0% Jewelry
65 Fred Joaillier 447 33.0 39.7% Jewelry
66 Wellendorff 333 34.1 46.1% Jewelry
67 Gassan 309 32.1 47.9% Jewelry
68 Chaumet 286 31.9 52.9% Jewelry
69 Buccellati 275 36.1 57.5% Jewelry
70 Tous Designer House 270 23.8 45.2% Jewelry
71 Damiani (jewelry company) 194 33.7 52.9% Jewelry
72 Ross-Simons Jewelry 146 25.1 50.4% Jewelry
73 HENRI DAUSSI 145 34.4 42.3% Jewelry
74 Serafino Consoli 131 32.7 42.4% Jewelry
75 Arthus Bertrand 103 32.8 43.0% Jewelry

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular jewelry compiled?

Rascasse aggregates anonymized search-behavior signals across India and ranks each jewelry by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest jewelry in India?

Tanishq currently leads with an estimated audience of 7.6M people in India.

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