Popularity ranking · India

The 100 most popular Events in India

This curated ranking covers the 100 largest events in India, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 2.5k events tracked in India, the 100 ranked here account for the largest measured audience reach. Indian Premier League, FIFA World Cup 2026 and Asia Cup lead the list with a combined estimated audience of 206M people. Across all 100 entries the average audience size is 4.5M, and the largest, Indian Premier League, reaches around 95M people in India. Audience size is the estimated number of unique people in India who actively engage with each event, derived from search demand signals. Rankings reflect search-behavior signals collected across India and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in India who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in India. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in India, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in India. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Ultimate Fighting Championship 2.7M 27.8 14.8% Martial art
27 Bundesliga 2.7M 28.1 25.5% Soccer
28 Basketball Bundesliga 2.5M 41.4 53.0% Basketball
29 Nobel Peace Prize 2.4M 33.1 19.2%
30 Navratri 2.4M 32.9 33.6%
31 Father's Day 2.3M 31.6 40.7% Video game
32 Durga Puja 1.9M 33.8 29.7%
33 Test cricket 1.9M 27.9 7.6% Cricket
34 PGA Tour 1.8M 32.0 17.4% Golf
35 NFL 1.8M 27.1 18.6% American football
36 Serie A 1.6M 27.3 20.8% Soccer
37 Independence Day (Philippines) 1.6M 21.3 61.3%
38 WWE SmackDown 1.5M 27.5 12.6% Wrestling
39 The Championships, Wimbledon 1.3M 30.6 13.4% Tennis
40 US Open (tennis) 1.3M 32.0 14.0% Tennis
41 Australian Open 1.2M 32.8 12.4% Tennis
42 Republic Day (India) 1.2M 30.3 69.9%
43 WrestleMania 1.2M 29.8 11.9% Wrestling
44 Cocktail party 1.2M 32.8 32.3%
45 Cannes Film Festival 1.1M 30.2 27.3% Film festival
46 MLB 1.1M 26.0 20.2% Baseball
47 Ligue 1 1.1M 28.7 18.5% Soccer
48 Süper Lig 1M 27.4 33.9% Soccer
49 Indian Cricket League 974k 31.8 10.6%
50 Royal Rumble 960k 29.5 9.1% Wrestling

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular events compiled?

Rascasse aggregates anonymized search-behavior signals across India and ranks each event by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest event in India?

Indian Premier League currently leads with an estimated audience of 95M people in India.

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