How to read this list
Rank
Position in the Top 30, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in Italy who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in Italy. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in Italy, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in Italy. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 |  The Polar Express |
973k | 5.4% | 32.7 | 100.0% | Family |
| 2 |  Winnie the Pooh (film) |
353k | 4.1% | 24.3 | 60.5% | Family |
| 3 |  LADYBUG |
275k | 2.9% | 35.3 | 43.4% | Family |
| 4 |  The Parent Trap (1998 film) |
238k | 7.0% | 42.1 | 77.2% | Family |
| 5 |  Underdog (film) |
237k | 8.1% | 39.4 | 48.9% | Family |
| 6 |  Chicken Little (2005 film) |
210k | 2.9% | 39.1 | 61.3% | Family |
| 7 |  Horton Hears a Who! (film) |
132k | 3.4% | 39.7 | 81.8% | Family |
| 8 |  Brother Bear |
123k | 6.6% | 28.3 | 62.9% | Family |
| 9 |  The Fox and the Hound |
96k | 8.0% | 33.7 | 44.2% | Family |
| 10 |  The Great Mouse Detective |
68k | 9.5% | 32.3 | 31.3% | Family |
| 11 |  iron giant |
57k | 10.2% | 25.0 | 35.5% | Family |
| 12 |  Captain Underpants |
53k | 2.2% | 38.0 | 68.4% | Family |
| 13 |  Finding Neverland |
48k | 5.5% | 41.1 | 55.3% | Family |
| 14 |  Holes (film) |
46k | 1.5% | 28.5 | 57.4% | Family |
| 15 |  Ben and Holly's Little Kingdom |
43k | 24.2% | 34.9 | 100.0% | Family |
| 16 |  Hannah Montana: The Movie |
39k | 4.3% | 32.3 | 67.4% | Family |
| 17 |  Red Dog (film) |
38k | 2.1% | 40.3 | 61.4% | Family |
| 18 |  Halloween Town |
30k | 1.3% | 35.4 | 72.9% | Family |
| 19 |  From Up on Poppy Hill |
24k | 4.5% | 29.1 | 53.2% | Family |
| 20 |  The SpongeBob Movie: Sponge Out of Water |
21k | 2.2% | 30.6 | 54.6% | Family |
| 21 |  Book of Life |
16k | 1.4% | 48.5 | 91.9% | Family |
| 22 |  Lady and the Tramp II: Scamp's Adventure |
16k | 8.1% | 50.9 | 63.9% | Family |
| 23 |  Dolphin Tale |
12k | 1.9% | 31.9 | 49.2% | Family |
| 24 |  Super Why! |
11k | 0.6% | 38.6 | 72.8% | Family |
| 25 |  The Muppet Christmas Carol |
8.7k | 2.6% | 36.5 | 72.2% | Family |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this Top 30 list compiled?
Rascasse aggregates anonymized search-behavior signals across Italy and ranks each family by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest family in Italy?
The Polar Express currently leads with an estimated audience of 973k people in Italy.