A data profile of the people who buy, follow and care about The Host (2013 film) in South Korea — modelled from more than twelve digital signal sources. The Host (2013 film) has an estimated audience of 11,235 people in South Korea.
The Host (2013 film) has an estimated audience of 11,235 people in South Korea. 59.4% are female, 40.6% are male, average age 28.5. Top brand affinities: Super Bowl, Snack food, Airbnb, Drama movies, Convenience store.
Top brand affinities include Super Bowl, Snack food, Airbnb, with strongest over-indexing on Super Bowl (11.93× the country average).
Demographically, the The Host (2013 film) audience skews more female with an average age of 28.5, and over-indexes on personality traits such as Career Orientation, Travelling.
The typical The Host (2013 film) fan in South Korea is more female, around 28.5 years old, with strong Career Orientation tendencies and a notable affinity for Super Bowl.
The key figures that characterise the The Host (2013 film) profile in South Korea.
59.4% are female, 40.6% are male, average age 28.5.
| Metric | Value |
|---|---|
| Female | 59.4% |
| Male | 40.6% |
| Average age | 28.5 |
| Estimated audience size | 11,235 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 36% | |
| 20-29 | 38% | |
| 30-39 | 21% | |
| 40-49 | 5% | |
| 50+ | 0% |
of the worldwide The Host (2013 film) audience comes from South Korea.
| Country | Share |
|---|---|
| United States | 28.6% |
| Spain | 6.8% |
| United Kingdom | 4.6% |
The strongest cross-interests of the The Host (2013 film) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Super Bowl | Sports | 11.93× | ||
| 02 | Airbnb | Travel & Leisure | 3.35× | ||
| 03 | Career development | Business & Career | 2.63× | ||
| 04 | Backpacking (travel) | Travel & Leisure | 2.29× | ||
| 05 | Convenience store | Food & Beverages | 2.19× | ||
| 06 | Supermarket | Shopping | 2.15× | ||
| 07 | Retail banking | Business & Career | 2.13× | ||
| 08 | Children's literature | Literature | 2.01× | ||
| 09 | Snack food | Food & Beverages | 1.89× | ||
| 10 | Lip balm | Beauty & Wellness | 1.86× | ||
| 11 | Documentary movies | Movies & TV | 1.79× | ||
| 12 | Museum | Arts & Culture | 1.76× | ||
| 13 | Home Appliances | Home & Garden | 1.73× | ||
| 14 | Veganism | Food & Beverages | 1.67× | ||
| 15 | Art exhibition | Arts & Culture | 1.66× | ||
| 16 | Horror movies | Movies & TV | 1.63× | ||
| 17 | Animated movies | Movies & TV | 1.62× | ||
| 18 | Drama movies | Movies & TV | 1.57× | ||
| 19 | Anime movies | Movies & TV | 1.57× | ||
| 20 | Air travel | Travel & Leisure | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.92× | |
| Travelling | THRILL | 2.16× | |
| Indulgence | JOY | 2.07× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.52× | |
| Risk Appetite | THRILL | 0.70× | |
| Family Orientation | CONSERVATISM | 0.79× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in South Korea who actively search for The Host (2013 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across South Korea. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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