The Host (2013 film) Audience in United States

The Host (2013 film) has an estimated audience of 830,443 people in United States. 47.4% are female, 52.6% are male, average age 46.5. Top brand affinities: Gangs of New York, Dead Poets Society, His Dark Materials, Requiem for a Dream, Starship Troopers (film).

Top brand affinities include Gangs of New York, Dead Poets Society, His Dark Materials, with strongest over-indexing on Gangs of New York (117.45× the country average). Demographically, the The Host (2013 film) audience skews balanced with an average age of 46.5, and over-indexes on personality traits such as Career Orientation, Need for Security.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action

Demographics of The Host (2013 film) fans

Demographic split for The Host (2013 film) audience in United States
MetricValue
Female47.4%
Male52.6%
Average age46.5
Estimated audience size830,443

Audience persona

The typical The Host (2013 film) fan in United States is balanced, around 46.5 years old, with strong Career Orientation tendencies and a notable affinity for Gangs of New York.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Host (2013 film) audience
BrandAffinityCategory
Gangs of New York117.45×Movies & TV
Dead Poets Society56.09×Movies & TV
His Dark Materials88.97×Movies & TV
Requiem for a Dream59×Movies & TV
Starship Troopers (film)60.53×Movies & TV
Battlestar Galactica59.67×Movies & TV
Vikings (TV series)17.11×Movies & TV
28 Days Later22.45×Movies & TV
Avatar (2009 film)40.79×Movies & TV
Emma Stone20.48×Movies & TV
Napoleon Dynamite26.5×Movies & TV
American Beauty (1999 film)43.07×Movies & TV
Blade Runner31.94×Movies & TV
Liam Neeson14.82×Movies & TV
Hugh Jackman18.2×Movies & TV
Colin Firth30.35×Movies & TV
Battle Angel Alita79.59×Literature
Fandango13.85×Travel & Leisure
Ridley Scott35.41×Movies & TV
Silver Linings Playbook26.28×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Host (2013 film) audience
TraitClusterScore
Career OrientationPOWER1.36
Need for SecurityCONSERVATISM1.35
Family OrientationCONSERVATISM1.23
TraditionCONSERVATISM1.19
TravellingTHRILL1.18
SpiritualityBALANCE1.16

Worldwide distribution

Worldwide audience distribution share by country for The Host (2013 film)
CountryShare
United States28.3%
Spain7.3%
Italy5.7%

See The Host (2013 film) audiences in other countries

More Action audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for The Host (2013 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.