Rascasse Audience Intelligence

Silver Linings Playbook Audience in United States

A data profile of the people who buy, follow and care about Silver Linings Playbook in United States — modelled from more than twelve digital signal sources. Silver Linings Playbook has an estimated audience of 1,536,997 people in United States.

#1174among Movie / TV Show / Series in United States#2889in Movies & TV

The average Silver Linings Playbook fan in United States is 44.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include The Master (2012 film), One Day (2011 film), Magnolia (film), with strongest over-indexing on The Master (2012 film) (111.32× the country average).

Demographically, the Silver Linings Playbook audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Spirituality, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Silver Linings Playbook fan in United States is more female, around 44.3 years old, with strong Spirituality tendencies and a notable affinity for The Master (2012 film).

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Silver Linings Playbook profile in United States.

Audience size
1.5M
in United States
Gender
67.5%♀
32.5% male
Age
44.3
average years
Country rank
#17432
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Silver Linings Playbook viewers

67.5% are female, 32.5% are male, average age 44.3.

Fig. 02

Gender split

67.5%
Female
32.5%
Male
Demographic split for Silver Linings Playbook audience in United States
MetricValue
Female67.5%
Male32.5%
Average age44.3
Estimated audience size1,536,997
Fig. 03

Age distribution

Ø 44.3
average years
Age distribution of the Silver Linings Playbook audience in United States
Age bracketShare%
16-198%
20-2915%
30-3922%
40-4927%
50+28%
Fig. 04

Worldwide distribution

37.5%

of the worldwide Silver Linings Playbook audience comes from United States.

Worldwide audience distribution share by country for Silver Linings Playbook
CountryShare
United States37.5%
France5.9%
United Kingdom4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Silver Linings Playbook audience in United States is strongest.

Fig. 05

Top regions by affinity

Silver Linings Playbook fans by region: top regions in United States
#RegionReachAffinity×
01Pennsylvania~70K1.46×
02Massachusetts~40K1.24×
03Vermont~3K1.24×
04Connecticut~20K1.23×
05New Jersey~50K1.22×
06Rhode Island~6K1.19×
07Delaware~5K1.16×
08California~200K1.14×
09Utah~20K1.14×
10New York~90K1.13×
11Oregon~20K1.12×
12New Hampshire~7K1.12×
13Washington, District of Columbia~5K1.11×
14Illinois~50K1.10×
15Maine~6K1.08×
16Colorado~30K1.07×
17Washington~30K1.06×
18Montana~4K1.06×
19Idaho~8K1.05×
20Michigan~40K1.01×
21Arizona~30K0.99×
22Minnesota~20K0.99×
23New Mexico~7K0.99×
24Ohio~50K0.98×
25Missouri~20K0.98×
26Kentucky~20K0.98×
27Wisconsin~20K0.97×
28Virginia~40K0.96×
29Maryland~20K0.96×
30Texas~100K0.95×
31Kansas~10K0.95×
32Nebraska~7K0.95×
33Alaska~3K0.95×
34Oklahoma~20K0.94×
35Indiana~30K0.93×
36Florida~90K0.92×
37North Dakota~3K0.91×
38Iowa~10K0.90×
39North Carolina~40K0.89×
40Arkansas~10K0.89×
41Hawaii~6K0.89×
42West Virginia~6K0.88×
43Nevada~10K0.87×
44Tennessee~30K0.86×
45South Dakota~3K0.85×
46Georgia~40K0.84×
47South Carolina~20K0.84×
48Louisiana~20K0.81×
49Alabama~20K0.73×
50Mississippi~9K0.72×
Fig. 06

Affinity by region

Affinity by region — Silver Linings Playbook, United States
0.72×1.00×1.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Silver Linings Playbook audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Silver Linings Playbook audience
#·InterestCategoryAffinity×
01Punch-Drunk LoveMovies & TV123.56×
02Lost in Translation (film)Movies & TV119.39×
03One Flew Over the Cuckoo's Nest (film)Movies & TV115.31×
04The Master (2012 film)Movies & TV111.32×
05The Break-UpMovies & TV106.25×
06Blue Velvet (film)Movies & TV97.89×
07As Good as It GetsMovies & TV95.31×
08What's Eating Gilbert GrapeMovies & TV89.55×
09Love & Other DrugsMovies & TV88.96×
10Spotlight (film)Movies & TV85.94×
11There Will Be BloodMovies & TV84.97×
12Magnolia (film)Movies & TV84.87×
13Conviction (2010 film)Movie / TV Show / Series84.52×
14Breakfast at Tiffany's (film)Movies & TV81.98×
15One Day (2011 film)Movies & TV81.76×
16Little Miss SunshineMovies & TV69.43×
17Lady Bird (film)Movies & TV68.84×
18Into the Wild (film)Movies & TV63.03×
19La La Land (film)Movies & TV57.38×
20Good Will HuntingMovies & TV47.10×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Silver Linings Playbook audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Silver Linings Playbook audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.90×
Design AffinityPREMIUM2.47×
MindfulnessBALANCE1.88×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Silver Linings Playbook audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.99×
DIY MentalityTHRILL1.15×
Family OrientationCONSERVATISM1.15×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Silver Linings Playbook have in United States?

Silver Linings Playbook has an estimated audience of 1,536,997 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Silver Linings Playbook viewers?

67.5% of Silver Linings Playbook fans are female, 32.5% are male, with an average age of 44.3 years.

03

Which brands do Silver Linings Playbook fans like most?

Silver Linings Playbook fans show strongest brand affinity for The Master (2012 film) (111.32×), One Day (2011 film) (81.76×), and Magnolia (film) (84.87×) over the country average.

04

Where do Silver Linings Playbook fans live in United States?

Silver Linings Playbook fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Silver Linings Playbook fans also like?

Beyond Silver Linings Playbook itself, the audience over-indexes on One Day (2011 film) (81.76×), Magnolia (film) (84.87×), La La Land (film) (57.38×), and There Will Be Blood (84.97×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Silver Linings Playbook. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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