What's Eating Gilbert Grape Audience in United States

What's Eating Gilbert Grape has an estimated audience of 1,311,645 people in United States. 80.5% are female, 19.5% are male, average age 38.1. Top brand affinities: Corona (band), Hooked on Phonics, Theocracy, Elsword, Ricky Stenhouse, Jr..
Top brand affinities include Corona (band), Hooked on Phonics, Theocracy, with strongest over-indexing on Corona (band) (20× the country average). Demographically, the What's Eating Gilbert Grape audience skews more female with an average age of 38.1, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Drama
Demographics of What's Eating Gilbert Grape fans
| Metric | Value |
|---|---|
| Female | 80.5% |
| Male | 19.5% |
| Average age | 38.1 |
| Estimated audience size | 1,311,645 |
Audience persona
The typical What's Eating Gilbert Grape fan in United States is more female, around 38.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Corona (band).
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Corona (band) | 20× | Music & Radio |
| Hooked on Phonics | 31.38× | Kids & Family |
| Theocracy | 20× | Music & Radio |
| Elsword | 20× | Games |
| Ricky Stenhouse, Jr. | 20× | Sports |
| Home construction | 1.64× | Home & Garden |
| Huánuco | 12.03× | Travel & Leisure |
| Grammarly | 5.16× | Business & Career |
| The Nice Guys | 8.92× | Movies & TV |
| Go Go's | 10.85× | Music & Radio |
| Pai gow | 20× | Games |
| Home equity | 1.73× | Home & Garden |
| Kazuo Ishiguro | 15.26× | Literature |
| Scientific skepticism | 15.21× | Politics & Society |
| Klingspor's Woodworking Shop | 20× | Shopping |
| Home staging | 3.77× | Home & Garden |
| Nipsey Hussle | 4.18× | Music & Radio |
| John Havlicek | 11.03× | Sports |
| 3D printing | 1.69× | Technology & Electronics |
| Kansas | 1.64× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.2 |
| Risk Appetite | THRILL | 1.71 |
| Tradition | CONSERVATISM | 1.49 |
| Sustainability | BALANCE | 1.33 |
| Mindfulness | BALANCE | 1.28 |
| Spirituality | BALANCE | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.5% |
| Italy | 5.7% |
| United Kingdom | 4.9% |
See What's Eating Gilbert Grape audiences in other countries
- What's Eating Gilbert Grape — Germany
- What's Eating Gilbert Grape — United Kingdom
- What's Eating Gilbert Grape — France
- What's Eating Gilbert Grape — Italy
- What's Eating Gilbert Grape — Spain
- What's Eating Gilbert Grape — Brazil
- What's Eating Gilbert Grape — Japan
- What's Eating Gilbert Grape — South Korea
- What's Eating Gilbert Grape — India
More Drama audiences in United States
- Superman (134,978,918)
- Euphoria (131,605,431)
- Friends (88,648,863)
- Harry Potter (76,449,631)
- Peacemaker (68,050,277)
How to read this data
Audience size is the estimated number of people in United States who actively search for What's Eating Gilbert Grape. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.