Rain Man Audience in United States

Rain Man logo

Rain Man has an estimated audience of 1,186,593 people in United States. 52.0% are female, 48.0% are male, average age 38.4. Top regions: California, Texas, Florida. Top brand affinities: Scooby-Doo, CrunchBase, Sunway University, Jon Hamm, Vera Farmiga.

The average Rain Man fan in United States is 38.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Scooby-Doo, CrunchBase, Sunway University, with strongest over-indexing on Scooby-Doo (90.4× the country average). Demographically, the Rain Man audience skews balanced with an average age of 38.4, and over-indexes on personality traits such as Patriotism, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Drama

Demographics of Rain Man fans

Demographic split for Rain Man audience in United States
MetricValue
Female52.0%
Male48.0%
Average age38.4
Estimated audience size1,186,593

Audience persona

The typical Rain Man fan in United States is balanced, around 38.4 years old, with strong Patriotism tendencies and a notable affinity for Scooby-Doo.

Top regions in United States

Top regions ranked by reach for Rain Man in United States
RegionReachAffinity
California134,6071.03×
Texas95,6090.94×
Florida74,7740.93×
New York68,5861.03×
Pennsylvania43,3981.09×
Ohio42,4581.16×
Illinois41,3951.05×
Georgia34,1060.93×
North Carolina33,8400.95×
Michigan33,3961.08×
New Jersey30,0060.99×
Virginia27,1230.94×
Massachusetts27,0011.15×
Arizona24,8981.03×
Tennessee24,6481.04×
Washington24,4371.03×
Indiana23,6761.09×
Missouri20,6611.08×
Colorado19,0191.02×
Minnesota18,3701.08×
Maryland17,4290.85×
Wisconsin17,4150.98×
Kentucky17,1631.15×
South Carolina15,9710.89×
Oklahoma14,8661.13×
Alabama14,7070.89×
Oregon14,1611.04×
Louisiana13,4590.88×
Connecticut13,1311.1×
Utah10,8771.02×
Nevada10,8670.95×
Iowa9,9091.01×
Arkansas9,6280.98×
Kansas9,5851.03×
Mississippi7,9740.82×
Nebraska6,3491.07×
Idaho6,2881.06×
West Virginia5,7321.04×
New Mexico5,1750.87×
New Hampshire5,1481.1×
Hawaii4,4170.87×
Maine4,2551×
Rhode Island3,9051.03×
Montana3,4981.06×
Washington, District of Columbia3,3360.94×
Delaware2,8070.86×
South Dakota2,6280.96×
North Dakota2,5511.05×
Alaska2,4040.95×
Vermont2,0410.98×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rain Man audience
BrandAffinityCategory
Scooby-Doo90.4×Movies & TV
CrunchBase205.82×Internet & Social Media
Sunway University330.85×Business & Career
Jon Hamm37.78×Movies & TV
Vera Farmiga67.98×Movies & TV
What's Eating Gilbert Grape83.01×Movies & TV
The Family That Preys123.7×Movies & TV
Beverly Hills Cop61.92×Movies & TV
This Is Where I Leave You72.67×Movies & TV
Boogie Nights52.79×Movies & TV
Logic puzzles64.25×Games
Home for the Holidays (film)97.69×Movies & TV
The Parent Trap (1998 film)69.91×Movies & TV
For a Few Dollars More122.58×Movies & TV
Harold & Kumar62.16×Movies & TV
Unity (game engine)33.65×Technology & Electronics
Chief Architect Software84.39×Business & Career
The Good, the Bad and the Ugly48.95×Movies & TV
The Italian Job88.58×Movies & TV
Dustin Hoffman42×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rain Man audience
TraitClusterScore
PatriotismCONSERVATISM2.25
Design AffinityPREMIUM1.59
TravellingTHRILL1.53
Early Adopter MentalityPOWER1.43
IndividualismJOY1.23
Community OrientationOPEN1.21

Worldwide distribution

Worldwide audience distribution share by country for Rain Man
CountryShare
United States25.2%
Germany8.8%
Brazil7.3%

See Rain Man audiences in other countries

More Drama audiences in United States

Frequently asked questions

How many fans does Rain Man have in United States?

Rain Man has an estimated audience of 1,186,593 people in United States, concentrated in California and Texas.

What is the gender split and age of Rain Man fans?

52.0% of Rain Man fans are female, 48.0% are male, with an average age of 38.4 years.

Which brands do Rain Man fans like most?

Rain Man fans show strongest brand affinity for Scooby-Doo (90.4×), CrunchBase (205.82×), and Sunway University (330.85×) over the country average.

Where do Rain Man fans live in United States?

Rain Man fans in United States are most concentrated in California (reach 134,607), Texas (reach 95,609), and Florida (reach 74,774). These three regions account for the largest share of the active audience.

What other brands do Rain Man fans also like?

Beyond Rain Man itself, the audience over-indexes on CrunchBase (205.82×), Sunway University (330.85×), Jon Hamm (37.78×), and Vera Farmiga (67.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rain Man. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.