Jon Hamm Audience in United States
Jon Hamm has an estimated audience of 8,194,792 people in United States. 44.8% are female, 55.2% are male, average age 45.0. Top regions: California, Texas, Florida. Top brand affinities: Emily Browning, Jennifer Connelly, John Lithgow, ALF (TV series), Ian McShane.
The average Jon Hamm fan in United States is 45.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Emily Browning, Jennifer Connelly, John Lithgow, with strongest over-indexing on Emily Browning (151.1× the country average). Demographically, the Jon Hamm audience skews more male with an average age of 45.0, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Jon Hamm fans
| Metric | Value |
|---|---|
| Female | 44.8% |
| Male | 55.2% |
| Average age | 45.0 |
| Estimated audience size | 8,194,792 |
Audience persona
The typical Jon Hamm fan in United States is more male, around 45.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Emily Browning.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 914,236 | 1.01× |
| Texas | 741,960 | 1.05× |
| Florida | 511,991 | 0.92× |
| New York | 474,012 | 1.04× |
| Illinois | 305,659 | 1.12× |
| Pennsylvania | 285,745 | 1.04× |
| Ohio | 257,207 | 1.02× |
| North Carolina | 234,505 | 0.95× |
| Missouri | 226,326 | 1.71× |
| Georgia | 224,442 | 0.89× |
| Michigan | 210,993 | 0.98× |
| New Jersey | 209,655 | 1.01× |
| Virginia | 181,849 | 0.91× |
| Massachusetts | 180,205 | 1.12× |
| Tennessee | 171,934 | 1.05× |
| Washington | 170,498 | 1.04× |
| Arizona | 156,289 | 0.93× |
| Indiana | 153,451 | 1.02× |
| Colorado | 144,781 | 1.12× |
| Wisconsin | 125,959 | 1.02× |
| Minnesota | 121,931 | 1.04× |
| South Carolina | 119,307 | 0.97× |
| Maryland | 117,752 | 0.84× |
| Kentucky | 108,443 | 1.06× |
| Oklahoma | 103,316 | 1.14× |
| Oregon | 102,295 | 1.09× |
| Louisiana | 97,528 | 0.92× |
| Connecticut | 85,577 | 1.04× |
| Alabama | 85,109 | 0.74× |
| Utah | 83,569 | 1.14× |
| Kansas | 80,625 | 1.25× |
| Arkansas | 70,274 | 1.04× |
| Iowa | 67,761 | 1× |
| Nevada | 64,087 | 0.81× |
| Mississippi | 53,632 | 0.79× |
| Idaho | 45,188 | 1.1× |
| Nebraska | 41,624 | 1.01× |
| New Mexico | 38,262 | 0.93× |
| New Hampshire | 36,194 | 1.12× |
| West Virginia | 32,347 | 0.85× |
| Maine | 30,429 | 1.04× |
| Hawaii | 29,149 | 0.83× |
| Rhode Island | 24,247 | 0.93× |
| Montana | 23,443 | 1.03× |
| Washington, District of Columbia | 22,733 | 0.92× |
| Delaware | 18,333 | 0.81× |
| North Dakota | 17,143 | 1.02× |
| South Dakota | 16,915 | 0.89× |
| Vermont | 14,036 | 0.98× |
| Alaska | 13,685 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Emily Browning | 151.1× | Movies & TV |
| Jennifer Connelly | 66.11× | Movies & TV |
| John Lithgow | 83.18× | Movies & TV |
| ALF (TV series) | 108.86× | Movies & TV |
| Ian McShane | 70.88× | Movies & TV |
| Marcia Gay Harden | 91.02× | Movies & TV |
| Clue (film) | 43.24× | Movies & TV |
| Dan Stevens | 61.51× | Movies & TV |
| Frost/Nixon (film) | 203.43× | Movies & TV |
| Will Poulter | 31.42× | Movies & TV |
| Suki Waterhouse | 32.74× | Fashion & Accessoires |
| Godzilla | 8.68× | Movies & TV |
| Rebecca Hall | 29.56× | Movies & TV |
| Hacksaw Ridge | 23.66× | Movies & TV |
| Rachel McAdams | 15.16× | Movies & TV |
| Transcendence (2014 film) | 53.92× | Movies & TV |
| The Batman (TV series) | 22.81× | Movies & TV |
| The Prestige (film) | 26.09× | Movies & TV |
| Jessica Chastain | 19.8× | Movies & TV |
| Iceberg (fashion house) | 50.2× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.06 |
| Risk Appetite | THRILL | 1.66 |
| Indulgence | JOY | 1.37 |
| Community Orientation | OPEN | 1.34 |
| Design Affinity | PREMIUM | 1.25 |
| Early Adopter Mentality | POWER | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 45.1% |
| United Kingdom | 8.1% |
| Canada | 5.4% |
See Jon Hamm audiences in other countries
More Actor Actress or TV Star audiences in United States
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Frequently asked questions
How many fans does Jon Hamm have in United States?
Jon Hamm has an estimated audience of 8,194,792 people in United States, concentrated in California and Texas.
What is the gender split and age of Jon Hamm fans?
44.8% of Jon Hamm fans are female, 55.2% are male, with an average age of 45.0 years.
Which brands do Jon Hamm fans like most?
Jon Hamm fans show strongest brand affinity for Emily Browning (151.1×), Jennifer Connelly (66.11×), and John Lithgow (83.18×) over the country average.
Where do Jon Hamm fans live in United States?
Jon Hamm fans in United States are most concentrated in California (reach 914,236), Texas (reach 741,960), and Florida (reach 511,991). These three regions account for the largest share of the active audience.
What other brands do Jon Hamm fans also like?
Beyond Jon Hamm itself, the audience over-indexes on Jennifer Connelly (66.11×), John Lithgow (83.18×), ALF (TV series) (108.86×), and Ian McShane (70.88×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Jon Hamm. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.