Will Poulter Audience in United States

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Will Poulter has an estimated audience of 3,636,444 people in United States. 50.6% are female, 49.4% are male, average age 25.3. Top regions: California, Texas, Florida. Top brand affinities: Rebecca Hall, Dan Stevens, Toyota FJ Cruisers, Frost/Nixon (film), Suki Waterhouse.

The average Will Poulter fan in United States is 25.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Rebecca Hall, Dan Stevens, Toyota FJ Cruisers, with strongest over-indexing on Rebecca Hall (316.95× the country average). Demographically, the Will Poulter audience skews balanced with an average age of 25.3, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Will Poulter fans

Demographic split for Will Poulter audience in United States
MetricValue
Female50.6%
Male49.4%
Average age25.3
Estimated audience size3,636,444

Audience persona

The typical Will Poulter fan in United States is balanced, around 25.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Rebecca Hall.

Top regions in United States

Top regions ranked by reach for Will Poulter in United States
RegionReachAffinity
California428,2811.07×
Texas330,7871.06×
Florida211,2200.86×
New York184,2870.91×
Illinois136,8931.13×
Pennsylvania123,7041.01×
Ohio121,3661.08×
Georgia107,5810.96×
North Carolina106,8780.98×
Michigan100,0021.05×
Washington89,6371.23×
Virginia83,4380.94×
New Jersey78,9200.85×
Arizona78,0571.05×
Tennessee77,1811.06×
Indiana72,3921.09×
Colorado71,0251.24×
Massachusetts69,9270.98×
Missouri69,2301.18×
Wisconsin56,3941.03×
Maryland52,6140.84×
Minnesota51,9661×
South Carolina50,3090.92×
Oregon47,3351.14×
Alabama46,1710.91×
Kentucky46,0461.01×
Oklahoma45,8821.14×
Utah43,5811.34×
Louisiana39,2840.84×
Nevada34,0940.97×
Connecticut32,8480.9×
Kansas30,9681.08×
Iowa30,5841.02×
Arkansas29,4720.98×
Idaho23,3621.28×
Mississippi23,3260.78×
Nebraska17,9350.98×
New Mexico17,2500.95×
West Virginia14,9580.88×
New Hampshire14,3491×
Hawaii13,6940.88×
Maine12,4610.96×
Montana11,2931.12×
Rhode Island9,9080.86×
Washington, District of Columbia9,5660.88×
Delaware7,9800.8×
Alaska7,9051.02×
South Dakota7,4770.89×
North Dakota7,2490.97×
Vermont5,8340.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Will Poulter audience
BrandAffinityCategory
Rebecca Hall316.95×Movies & TV
Dan Stevens301.31×Movies & TV
Toyota FJ Cruisers272.44×Cars & Mobility
Frost/Nixon (film)426.11×Movies & TV
Suki Waterhouse77.01×Fashion & Accessoires
Millie Bobby Brown20×Movies & TV
Die Antwoord106.29×Music & Radio
Iceberg (fashion house)116.76×Fashion & Accessoires
Jourdan Dunn360.49×Fashion & Accessoires
Transcendence (2014 film)109.47×Movies & TV
Honda Ridgeline68.88×Cars & Mobility
Dan Deacon318.04×Music & Radio
Jessica Chastain38.61×Movies & TV
Kate Beckinsale31×Movies & TV
The Prestige (film)46.83×Movies & TV
Honda FCX Clarity200.69×Cars & Mobility
Joan Collins67.14×Fashion & Accessoires
Ford Galaxie179.58×Cars & Mobility
Daley Blind420.69×Sports
Joel Edgerton44.86×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Will Poulter audience
TraitClusterScore
Luxury OrientationPREMIUM3.26
LGBTQ+ IdentityOPEN1.5
Quality AwarenessPREMIUM1.33
ExtroversionTHRILL1.32
MindfulnessBALANCE1.31
Early Adopter MentalityPOWER1.29

Worldwide distribution

Worldwide audience distribution share by country for Will Poulter
CountryShare
United States34.7%
United Kingdom15.3%
Canada4.0%

See Will Poulter audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Will Poulter have in United States?

Will Poulter has an estimated audience of 3,636,444 people in United States, concentrated in California and Texas.

What is the gender split and age of Will Poulter fans?

50.6% of Will Poulter fans are female, 49.4% are male, with an average age of 25.3 years.

Which brands do Will Poulter fans like most?

Will Poulter fans show strongest brand affinity for Rebecca Hall (316.95×), Dan Stevens (301.31×), and Toyota FJ Cruisers (272.44×) over the country average.

Where do Will Poulter fans live in United States?

Will Poulter fans in United States are most concentrated in California (reach 428,281), Texas (reach 330,787), and Florida (reach 211,220). These three regions account for the largest share of the active audience.

What other brands do Will Poulter fans also like?

Beyond Will Poulter itself, the audience over-indexes on Dan Stevens (301.31×), Toyota FJ Cruisers (272.44×), Frost/Nixon (film) (426.11×), and Suki Waterhouse (77.01×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Will Poulter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.