Rascasse Audience Intelligence

Joan Collins Audience in United States

A data profile of the people who buy, follow and care about Joan Collins in United States — modelled from more than twelve digital signal sources. Joan Collins has an estimated audience of 1,153,313 people in United States.

The average Joan Collins fan in United States is 43.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Annette Bening, Dirk Nowitzki, Julie Andrews, with strongest over-indexing on Annette Bening (241.46× the country average).

Demographically, the Joan Collins audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Spirituality, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Joan Collins fan in United States is more female, around 43.5 years old, with strong Spirituality tendencies and a notable affinity for Annette Bening.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Joan Collins profile in United States.

Audience size
1.2M
in United States
Gender
55.7%
44.3% male
Age
43.5
average years
Country rank
#21466
Person in United States
Fig. 01

Search interest · 12-month trend

+44%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Joan Collins fans

55.7% are female, 44.3% are male, average age 43.5.

Fig. 02

Gender split

55.7%
Female
44.3%
Male
Demographic split for Joan Collins audience in United States
MetricValue
Female55.7%
Male44.3%
Average age43.5
Estimated audience size1,153,313
Fig. 03

Age distribution

Ø 43.5
average years
Age distribution of the Joan Collins audience in United States
Age bracketShare%
16-1927%
20-294%
30-398%
40-4919%
50+42%
Fig. 04

Worldwide distribution

22.4%

of the worldwide Joan Collins audience comes from United States.

Worldwide audience distribution share by country for Joan Collins
CountryShare
United Kingdom23.4%
United States22.4%
Germany11.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Joan Collins audience in United States is strongest.

Fig. 05

Top regions by affinity

Joan Collins fans by region: top regions in United States
#RegionReachAffinity×
01Alabama~20K1.20×
02Arizona~30K1.17×
03Pennsylvania~40K1.14×
04Ohio~40K1.13×
05New Jersey~30K1.12×
06Tennessee~20K1.11×
07Illinois~40K1.10×
08Michigan~30K1.10×
09Mississippi~10K1.10×
10Arkansas~9K1.09×
11New Hampshire~5K1.09×
12Rhode Island~4K1.09×
13Delaware~3K1.09×
14New York~60K1.08×
15Missouri~20K1.08×
16West Virginia~5K1.08×
17Kentucky~10K1.07×
18Wisconsin~20K1.06×
19Oklahoma~10K1.06×
20Connecticut~10K1.06×
21Louisiana~10K1.04×
22New Mexico~5K1.04×
23Minnesota~20K1.03×
24Massachusetts~20K1.02×
25Florida~70K1.01×
26Indiana~20K1.01×
27Maryland~20K1.01×
28Nevada~10K1.01×
29North Carolina~30K0.99×
30South Carolina~20K0.99×
31Maine~4K0.99×
32Idaho~5K0.98×
33Oregon~10K0.97×
34Georgia~30K0.96×
35Iowa~8K0.96×
36Kansas~8K0.96×
37Vermont~2K0.96×
38California~100K0.94×
39Virginia~20K0.93×
40Montana~3K0.93×
41Washington~20K0.92×
42Nebraska~5K0.89×
43Texas~80K0.88×
44South Dakota~2K0.88×
45Alaska~2K0.88×
46North Dakota~2K0.85×
47Washington, District of Columbia~3K0.84×
48Colorado~10K0.83×
49Utah~8K0.80×
50Hawaii~4K0.78×
Fig. 06

Affinity by region

Affinity by region — Joan Collins, United States
0.78×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Joan Collins audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Joan Collins audience
#·InterestCategoryAffinity×
01American GolfSports463.63×
02Canada national cricket teamSports360.55×
03Dirk NowitzkiSports313.59×
04The Mummy ReturnsMovies & TV286.59×
05County ChampionshipSports263.69×
06Annette BeningMovies & TV241.46×
07Hugh GrantMovies & TV231.71×
08Julie AndrewsMovies & TV163.18×
09Elizabeth (film)Movies & TV136.16×
10Ralph FiennesMovies & TV118.97×
11Warren BeattyMovies & TV105.47×
12Australia national cricket teamSports100.60×
13Shirley MacLaineMovies & TV88.27×
14Lorna LuftMusic & Radio81.02×
15Rajasthan RoyalsSports57.96×
16Kolkata Knight RidersSports50.94×
17Kareem Abdul-JabbarSports41.74×
18Elizabeth TaylorMovies & TV20.68×
19Ed HarrisMovies & TV20.00×
20GodzillaMovies & TV10.62×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Joan Collins audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Joan Collins audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.76×
Design AffinityPREMIUM1.78×
Need for SecurityCONSERVATISM1.42×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Joan Collins audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.77×
Family OrientationCONSERVATISM0.91×
Urban LifestyleOPEN0.94×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Joan Collins have in United States?

Joan Collins has an estimated audience of 1,153,313 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Joan Collins fans?

55.7% of Joan Collins fans are female, 44.3% are male, with an average age of 43.5 years.

03

Which brands do Joan Collins fans like most?

Joan Collins fans show strongest brand affinity for Annette Bening (241.46×), Dirk Nowitzki (313.59×), and Julie Andrews (163.18×) over the country average.

04

Where do Joan Collins fans live in United States?

Joan Collins fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Joan Collins fans also like?

Beyond Joan Collins itself, the audience over-indexes on Dirk Nowitzki (313.59×), Julie Andrews (163.18×), Hugh Grant (231.71×), and Ralph Fiennes (118.97×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Joan Collins. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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