How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 | AAlan Ritchson | 9.4M | 43.8% | 38.0 | 31.1% | Fashion model |
| 2 | MMeghan Markle | 8.7M | 26.7% | 42.9 | 87.7% | Fashion model |
| 3 | KKendall Jenner | 6.9M | 27.4% | 31.8 | 76.2% | Fashion model |
| 4 | AAdriana Lima | 6.3M | 23.1% | 34.0 | 63.7% | Fashion model |
| 5 | HHeidi Klum | 5.9M | 24.8% | 44.7 | 61.3% | Fashion model |
| 6 | SSophie Turner (model) | 5.6M | 34.5% | — | — | Fashion model |
| 7 | HHayden Panettiere | 4.6M | 52.3% | 30.8 | 81.6% | Fashion model |
| 8 | TTaylor Momsen | 4.6M | 49.5% | 29.0 | 51.9% | Fashion model |
| 9 | LLa Toya Jackson | 4.5M | 89.5% | 44.5 | 70.2% | Fashion model |
| 10 | HHailey Baldwin | 4.4M | 47.2% | 29.8 | 73.2% | Fashion model |
| 11 | AAdriana Lima | 4.4M | 21.4% | 38.9 | 58.7% | Fashion model |
| 12 | JJayne Mansfield | 4.4M | 52.1% | 43.0 | 66.8% | Fashion model |
| 13 | SShannon Elizabeth | 4.1M | 88.0% | 40.8 | 20.0% | Fashion model |
| 14 | GGal Gadot | 4M | 17.9% | 39.4 | 29.1% | Fashion model |
| 15 | PParis Hilton | 4M | 30.9% | 33.0 | 60.9% | Fashion model |
| 16 | BBrenda Song | 4M | 43.2% | 33.9 | 59.2% | Fashion model |
| 17 | JJaime Pressly | 3.9M | 92.3% | — | — | Fashion model |
| 18 | CCaitriona Balfe | 3.7M | 33.1% | 39.6 | 69.1% | Fashion model |
| 19 | GGigi Hadid | 3.6M | 29.1% | 28.1 | 69.1% | Fashion model |
| 20 | AAndie MacDowell | 3.6M | 35.6% | 46.8 | 91.3% | Fashion model |
| 21 | LLee Byung-hun | 3.4M | 48.3% | 21.8 | 56.0% | Fashion model |
| 22 | EEmily Ratajkowski | 3.3M | 31.4% | 36.6 | 52.7% | Fashion model |
| 23 | JJosh Duhamel | 3.3M | 43.9% | 36.7 | 67.2% | Fashion model |
| 24 | KKelly Preston | 3.1M | 40.3% | 42.6 | 93.8% | Fashion model |
| 25 | CCindy Crawford | 3M | 34.6% | 43.6 | 84.2% | Fashion model |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular fashion models compiled?
Rascasse aggregates anonymized search-behavior signals across United States and ranks each fashion model by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest fashion model in United States?
Alan Ritchson currently leads with an estimated audience of 9.4M people in United States.