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Popularity ranking · United States

The 100 most popular Beers in United States

This curated ranking covers the 100 largest beers in United States, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 439 beers tracked in United States, the 100 ranked here account for the largest measured audience reach. Budweiser, Coors Light and Cerveza Victoria lead the list with a combined estimated audience of 8.8M people. Across all 100 entries the average audience size is 735k, and the largest, Budweiser, reaches around 3.5M people in United States. Audience size is the estimated number of unique people in United States who actively engage with each beer, derived from search demand signals. Rankings reflect search-behavior signals collected across United States and are updated quarterly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated quarterly.

Audience size

Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
1 Budweiser 3.5M 39.2 40.2% Beer
2 Coors Light 2.8M 38.5 37.2% Beer
3 Cerveza Victoria 2.5M 37.8 37.3% Beer
4 Guinness 2.5M 38.1 45.2% Beer
5 Heineken 2.4M 37.5 38.4% Beer
6 Brooklyn Brewery 2.3M 37.3 42.0% Beer
7 Miller Lite 2.3M 40.3 34.6% Beer
8 Michelob ULTRA 2.2M 36.6 37.2% Beer
9 Stella Artois 2M 36.5 42.0% Beer
10 Samuel Adams (beer) 1.9M 37.1 37.6% Beer
11 Blue Moon (beer) 1.7M 39.0 38.5% Beer
12 Castle Rock Brewery 1.7M 43.3 26.9% Beer
13 Black Sheep Brewery 1.5M 47.4 38.3% Beer
14 Bass Brewery 1.5M 45.3 66.6% Beer
15 Bud Light 1.5M 35.2 40.0% Beer
16 Bell's Brewery 1.4M 41.5 39.2% Beer
17 Archipelago Brewery 1.4M — — Beer
18 New Belgium Brewing Company 1.3M 38.4 44.8% Beer
19 Wellington Brewery 1.2M — — Beer
20 Keystone (beer brand) 1.2M 38.4 38.1% Beer
21 Pabst Blue Ribbon 1.1M 38.1 33.5% Beer
22 Lagunitas Brewing Company 1M 38.0 42.5% Beer
23 Breckenridge Brewery 1M 46.8 67.3% Beer
24 Anheuser-Busch Brewery 975k — — Beer
25 Goose Island Brewery 962k 37.5 44.2% Beer
26 Samuel Smith Brewery 900k 33.3 20.1% Beer
27 Stone Brewing Co. 881k 38.5 43.9% Beer
28 Dogfish Head Brewery 843k 38.6 42.8% Beer
29 Iron Hill Brewery 820k — — Beer
30 Royal Oak Brewery 813k — — Beer
31 Modelo 800k 36.7 40.5% Beer
32 Dos Equis 760k 35.1 40.8% Beer
33 Ceres Brewery 713k 33.5 55.3% Beer
34 Molson Coors Brewing Company 697k 39.2 34.3% Beer
35 Coopers Brewery 683k 36.9 48.7% Beer
36 John Smith's Brewery 674k 37.5 15.1% Beer
37 Sapporo Brewery 666k 37.6 37.3% Beer
38 Frankenmuth Brewery 665k 45.0 59.0% Beer
39 Sierra Nevada Brewing Company 665k 38.2 42.8% Beer
40 BrewDog 641k 35.9 56.3% Beer
41 Founders Brewing Company 636k 41.6 41.4% Beer
42 Garage Beer 634k 37.2 49.7% Beer
43 Busch Light 622k 39.3 41.7% Beer
44 Caledonian Brewery 602k — — Beer
45 Beck's Brewery 593k 37.4 49.8% Beer
46 Robinsons Brewery 545k 45.7 22.7% Beer
47 Faxe Brewery 506k 24.1 29.3% Beer
48 21st Amendment Brewery 498k 35.9 45.2% Beer
49 Bavaria Brewery (Netherlands) 473k 24.4 24.5% Beer
50 Russian River Brewing Company 462k 37.1 45.3% Beer
51 Tecate 431k 37.8 37.3% Beer
52 D.G. Yuengling & Son 407k 40.7 30.7% Beer
53 Desperados 400k 35.5 69.9% Beer
54 Penn Brewery 387k 44.4 45.2% Beer
55 Cerveza Modelo 383k 34.8 37.0% Beer
56 Harp Lager 380k 37.3 44.7% Beer
57 Pacifico Beer 370k 32.4 40.1% Beer
58 Rolling Rock 359k 34.3 32.4% Beer
59 New Glarus Brewing Company 357k 36.4 45.8% Beer
60 Harpoon Brewery 344k 40.1 51.1% Beer
61 Big Rock Brewery 344k 42.0 38.2% Beer
62 Skol 320k 37.8 51.7% Beer
63 San Miguel Brewery 299k 34.6 50.0% Beer
64 Batemans Brewery 294k — — Beer
65 Shiner 293k 38.3 47.4% Beer
66 South African Breweries 291k 30.5 36.1% Beer
67 Red Stripe 287k 38.7 36.2% Beer
68 Asahi Breweries 283k 35.8 57.1% Beer
69 Natural Light (beer) 278k 39.6 42.1% Beer
70 SweetWater Brewing Company 269k 36.3 45.4% Beer
71 Saint Louis Brewery 267k 39.7 42.6% Beer
72 Cigar City Brewing 266k 35.0 51.0% Beer
73 Mill Street Brewery 265k 40.1 44.2% Beer
74 Pilsner Urquell 255k 44.6 38.1% Beer
75 Jennings Brewery 251k — — Beer
76 Victory Brewing Company 248k 36.3 44.2% Beer
77 Presidente 246k 37.9 49.5% Beer
78 Great Lakes Brewing Company 239k 36.4 44.2% Beer
79 Allagash Brewing Company 238k 36.3 45.6% Beer
80 Dark Star Brewery 227k — — Beer
81 Pilsner Urquell Brewery 226k 47.1 4.6% Beer
82 Paulaner Brewery 220k 39.7 41.3% Beer
83 Brewery Ommegang 204k 36.8 51.6% Beer
84 Firestone Walker Brewing Company 200k 38.2 31.8% Beer
85 Lone Star Beer 200k 39.5 41.8% Beer
86 Three Floyds Brewing 199k 35.9 45.4% Beer
87 Narragansett Brewing Company 196k 42.0 40.8% Beer
88 Southern Tier Brewing Company 195k 33.6 63.8% Beer
89 Meantime Brewery 194k 36.9 20.9% Beer
90 Cristal 192k 38.8 43.4% Beer
91 Revolution Brewing 192k 36.4 44.9% Beer
92 Tsingtao Brewery 191k 36.5 49.0% Beer
93 Rhinegeist 190k 35.4 49.2% Beer
94 Avery Brewing Company 188k 36.1 45.4% Beer
95 Sierra Nevada Pale Ale 178k 35.7 40.4% Beer
96 Karbach Brewing Company 172k 41.3 53.3% Beer
97 Tommyknocker Brewery 169k — — Beer
98 Deschutes Brewery 168k 40.8 39.5% Beer
99 Busch (beer) 167k 39.3 41.9% Beer
100 Amstel Brewery 161k 30.2 82.8% Beer

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Frequently asked questions

How is this list of the most popular beers compiled?

Rascasse aggregates anonymized search-behavior signals across United States and ranks each beer by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is updated quarterly from the latest search-behavior data and re-published as a static page.

What is the largest beer in United States?

Budweiser currently leads with an estimated audience of 3.5M people in United States.

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