Lorna Luft Audience in United States

Lorna Luft has an estimated audience of 818,692 people in United States. 68.5% are female, 31.5% are male, average age 48.2. Top brand affinities: Shirley MacLaine, James Dean, Elizabeth Taylor, Marlon Brando, Joan Collins.

Top brand affinities include Shirley MacLaine, James Dean, Elizabeth Taylor, with strongest over-indexing on Shirley MacLaine (156.02× the country average). Demographically, the Lorna Luft audience skews more female with an average age of 48.2, and over-indexes on personality traits such as Patriotism, Tradition.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Lorna Luft fans

Demographic split for Lorna Luft audience in United States
MetricValue
Female68.5%
Male31.5%
Average age48.2
Estimated audience size818,692

Audience persona

The typical Lorna Luft fan in United States is more female, around 48.2 years old, with strong Patriotism tendencies and a notable affinity for Shirley MacLaine.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lorna Luft audience
BrandAffinityCategory
Shirley MacLaine156.02×Movies & TV
James Dean95.49×Movies & TV
Elizabeth Taylor58.66×Movies & TV
Marlon Brando60.11×Movies & TV
Joan Collins118.84×Fashion & Accessoires
Julie Walters155.89×Movies & TV
Julia Roberts36.61×Movies & TV
Michael Caine49.98×Movies & TV
Tom Selleck26.89×Movies & TV
Matthew Goode44.04×Movies & TV
Julianne Moore23.5×Movies & TV
Mars Attacks!46.14×Movies & TV
Cameron Diaz16.61×Movies & TV
Kelly Osbourne13.13×Music & Radio
Toni Collette24.35×Movies & TV
Bette Davis22.41×Movies & TV
Will Poulter18.43×Movies & TV
Michael Fassbender20×Movies & TV
Gumball 300067.04×Cars & Mobility
Kia Sportage20.43×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lorna Luft audience
TraitClusterScore
PatriotismCONSERVATISM1.52
TraditionCONSERVATISM1.49
Community OrientationOPEN1.47
Price SensitivityPREMIUM1.26
CreativityOPEN1.23
IndulgenceJOY1.22

Worldwide distribution

Worldwide audience distribution share by country for Lorna Luft
CountryShare
United States49.3%
United Kingdom13.7%
Germany8.0%

See Lorna Luft audiences in other countries

More Singer-songwriter audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Lorna Luft. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.