Bette Davis Audience in United States

Bette Davis logo

Bette Davis has an estimated audience of 2,614,941 people in United States. 58.7% are female, 41.3% are male, average age 45.1. Top regions: California, Texas, Florida. Top brand affinities: tsn, Molly Ringwald, Winona Ryder, Sophia Loren, Jacob Elordi.

The average Bette Davis fan in United States is 45.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include tsn, Molly Ringwald, Winona Ryder, with strongest over-indexing on tsn (290.07× the country average). Demographically, the Bette Davis audience skews more female with an average age of 45.1, and over-indexes on personality traits such as Tradition, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Bette Davis fans

Demographic split for Bette Davis audience in United States
MetricValue
Female58.7%
Male41.3%
Average age45.1
Estimated audience size2,614,941

Audience persona

The typical Bette Davis fan in United States is more female, around 45.1 years old, with strong Tradition tendencies and a notable affinity for tsn.

Top regions in United States

Top regions ranked by reach for Bette Davis in United States
RegionReachAffinity
California289,7521.01×
Texas193,7470.86×
Florida170,4420.96×
New York159,5221.09×
Pennsylvania96,9821.1×
Illinois95,9791.1×
Ohio91,1351.13×
North Carolina79,8161.01×
Georgia79,1690.98×
Michigan72,7781.06×
Arizona63,8651.2×
New Jersey62,9830.95×
Virginia61,1720.96×
Tennessee58,6911.12×
Massachusetts58,5341.14×
Washington52,431
Missouri48,5701.15×
Indiana46,9070.98×
Maryland45,6481.02×
Alabama44,0041.2×
Wisconsin39,6661.01×
Colorado37,7730.92×
Louisiana37,5041.11×
Minnesota37,1010.99×
South Carolina36,4890.93×
Kentucky34,7021.06×
Oregon33,8591.13×
Oklahoma30,9491.07×
Connecticut26,285
Nevada22,8250.9×
Arkansas21,7281.01×
Utah21,3660.91×
Mississippi20,1330.93×
Iowa19,2440.89×
Kansas19,0550.92×
West Virginia12,9191.06×
New Mexico12,6590.97×
Maine12,6581.35×
Idaho12,5250.96×
New Hampshire11,7541.14×
Nebraska11,3330.86×
Washington, District of Columbia8,0841.03×
Rhode Island7,8230.94×
Hawaii7,2280.64×
Montana7,1280.98×
Delaware6,7140.93×
Alaska5,592
Vermont4,5450.99×
South Dakota4,5350.75×
North Dakota3,9880.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bette Davis audience
BrandAffinityCategory
tsn290.07×Sports
Molly Ringwald152.65×Movies & TV
Winona Ryder62.96×Movies & TV
Sophia Loren88.52×Movies & TV
Jacob Elordi39.16×Movies & TV
Julie Andrews67.09×Movies & TV
Old Hollywood165.12×Movies & TV
Grace Kelly82.76×Movies & TV
Elizabeth Taylor46.17×Movies & TV
Gene Kelly112.17×Movies & TV
Carol Burnett52.17×Movies & TV
Lucille Ball63.44×Movies & TV
Kelly Osbourne31.79×Music & Radio
Shirley MacLaine53.98×Movies & TV
Goldie Hawn32.69×Movies & TV
Audrey Hepburn36.8×Movies & TV
Diane Keaton14.32×Movies & TV
Meryl Streep27.94×Movies & TV
Marlene Dietrich71.31×Movies & TV
Noah Schnapp21.93×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bette Davis audience
TraitClusterScore
TraditionCONSERVATISM1.8
PatriotismCONSERVATISM1.79
SpiritualityBALANCE1.67
IndulgenceJOY1.63
Community OrientationOPEN1.43
MindfulnessBALANCE1.36

Worldwide distribution

Worldwide audience distribution share by country for Bette Davis
CountryShare
United States44.8%
United Kingdom10.2%
Germany6.7%

See Bette Davis audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Bette Davis have in United States?

Bette Davis has an estimated audience of 2,614,941 people in United States, concentrated in California and Texas.

What is the gender split and age of Bette Davis fans?

58.7% of Bette Davis fans are female, 41.3% are male, with an average age of 45.1 years.

Which brands do Bette Davis fans like most?

Bette Davis fans show strongest brand affinity for tsn (290.07×), Molly Ringwald (152.65×), and Winona Ryder (62.96×) over the country average.

Where do Bette Davis fans live in United States?

Bette Davis fans in United States are most concentrated in California (reach 289,752), Texas (reach 193,747), and Florida (reach 170,442). These three regions account for the largest share of the active audience.

What other brands do Bette Davis fans also like?

Beyond Bette Davis itself, the audience over-indexes on Molly Ringwald (152.65×), Winona Ryder (62.96×), Sophia Loren (88.52×), and Jacob Elordi (39.16×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bette Davis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.