Rascasse Audience Intelligence

tsn Audience in United States

A data profile of the people who buy, follow and care about tsn in United States — modelled from more than twelve digital signal sources. tsn has an estimated audience of 981,146 people in United States.

#274among TV Channel in United States#2223in Sports

The average tsn fan in United States is 35.7 years old, more male, and lives primarily in New York.

The audience is concentrated in New York, Florida, California.

Top brand affinities include Bette Davis, Connor McDavid, Blaze Pizza, with strongest over-indexing on Bette Davis (290.07× the country average).

Demographically, the tsn audience skews more male with an average age of 35.7, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical tsn fan in United States is more male, around 35.7 years old, with strong Patriotism tendencies and a notable affinity for Bette Davis.

Category: Sports · Type: TV Channel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the tsn profile in United States.

Audience size
981K
in United States
Gender
26.5%♀
73.5% male
Age
35.7
average years
Country rank
#23979
TV Channel in United States
Fig. 01

Search interest · 12-month trend

+28%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of tsn

26.5% are female, 73.5% are male, average age 35.7.

Fig. 02

Gender split

26.5%
Female
73.5%
Male
Demographic split for tsn audience in United States
MetricValue
Female26.5%
Male73.5%
Average age35.7
Estimated audience size981,146
Fig. 03

Age distribution

Ø 35.7
average years
Age distribution of the tsn audience in United States
Age bracketShare%
16-1928%
20-2922%
30-3919%
40-4917%
50+14%
Fig. 04

Worldwide distribution

17.7%

of the worldwide tsn audience comes from United States.

Worldwide audience distribution share by country for tsn
CountryShare
Canada61.8%
United States17.7%
China5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the tsn audience in United States is strongest.

Fig. 05

Top regions by affinity

tsn fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~4K2.42×
02Hawaii~9K2.25×
03New York~100K1.96×
04New Hampshire~7K1.84×
05Maine~6K1.80×
06Minnesota~20K1.68×
07Arizona~30K1.66×
08Michigan~40K1.61×
09North Dakota~3K1.49×
10Massachusetts~30K1.48×
11Florida~100K1.47×
12Nevada~10K1.34×
13South Dakota~3K1.30×
14Washington~20K1.17×
15Montana~3K1.14×
16New Jersey~30K1.11×
17Alaska~2K1.09×
18Pennsylvania~40K1.08×
19Connecticut~10K1.08×
20Washington, District of Columbia~3K1.04×
21Colorado~20K1.03×
22Iowa~7K0.92×
23Indiana~20K0.90×
24South Carolina~10K0.87×
25Rhode Island~3K0.84×
26Wisconsin~10K0.83×
27California~90K0.80×
28Missouri~10K0.78×
29Oregon~9K0.78×
30Illinois~20K0.77×
31Idaho~4K0.76×
32Virginia~20K0.74×
33Delaware~2K0.74×
34Tennessee~10K0.72×
35Arkansas~6K0.71×
36West Virginia~3K0.71×
37North Carolina~20K0.70×
38Nebraska~3K0.67×
39Utah~6K0.66×
40New Mexico~3K0.65×
41Ohio~20K0.64×
42Mississippi~5K0.63×
43Texas~50K0.62×
44Maryland~10K0.62×
45Louisiana~8K0.61×
46Kansas~5K0.61×
47Oklahoma~6K0.58×
48Georgia~20K0.57×
49Alabama~8K0.56×
50Kentucky~7K0.56×
Fig. 06

Affinity by region

Affinity by region — tsn, United States
0.56×1.00×2.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the tsn audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for tsn audience
#·InterestCategoryAffinity×
01Bette DavisMovies & TV290.07×
02Connor McDavidSports255.37×
03SportsnetSports163.49×
04Blaze PizzaFood & Beverages125.03×
05Burger BarFood & Beverages79.28×
06Hard hatFashion & Accessoires53.94×
07Baker MayfieldSports51.66×
08Good BurgerMovies & TV45.06×
09Calgary FlamesSports29.23×
10Edmonton OilersSports25.44×
11New York RangersSports21.30×
12Toronto Maple LeafsSports21.23×
13Sidney CrosbySports20.00×
14Wayne GretzkySports20.00×
15Buffalo SabresSports16.46×
16Ice Hockey World ChampionshipsSports15.59×
17Boston BruinsSports14.73×
18Dallas StarsSports14.46×
19Anna FarisMovies & TV14.44×
20Detroit Red WingsSports14.22×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the tsn audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by tsn audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.68×
Convenience OrientationPREMIUM1.68×
Family OrientationCONSERVATISM1.32×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by tsn audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.67×
Healthy LifestyleBALANCE0.70×
Luxury OrientationPREMIUM0.72×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does tsn have in United States?

tsn has an estimated audience of 981,146 people in United States, concentrated in New York and Florida.

02

What is the gender split and age of tsn fans?

26.5% of tsn fans are female, 73.5% are male, with an average age of 35.7 years.

03

Which brands do tsn fans like most?

tsn fans show strongest brand affinity for Bette Davis (290.07×), Connor McDavid (255.37×), and Blaze Pizza (125.03×) over the country average.

04

Where do tsn fans live in United States?

tsn fans in United States are most concentrated in New York (reach ~100K), Florida (reach ~100K), and California (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do tsn fans also like?

Beyond tsn itself, the audience over-indexes on Connor McDavid (255.37×), Blaze Pizza (125.03×), Sportsnet (163.49×), and Baker Mayfield (51.66×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See tsn audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for tsn. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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