Popularity ranking · United States

The 100 most popular TV Channels in United States

This curated ranking covers the 100 largest tv channels in United States, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 2.5k tv channels tracked in United States, the 100 ranked here account for the largest measured audience reach. NBC, CNN and CBS lead the list with a combined estimated audience of 233M people. Across all 100 entries the average audience size is 14M, and the largest, NBC, reaches around 89M people in United States. Audience size is the estimated number of unique people in United States who actively engage with each tv channel, derived from search demand signals. Rankings reflect search-behavior signals collected across United States and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
1 NBC 89M 42.8 56.3%
2 CNN 80M 43.3 50.4%
3 CBS 65M 42.4 55.4%
4 Peacock 59M 38.2 45.0% TV / music streaming
5 ESPN 50M 36.7 36.7%
6 Netflix 50M 37.5 55.8% TV / music streaming
7 DirecTV 48M 40.0 52.8%
8 HBO 47M 39.3 51.1% Pay TV
9 Fox News Channel 44M 43.3 50.1%
10 HBO MAX 42M 38.4 53.5% TV / music streaming
11 NFL Network 36M 33.8 40.6%
12 NBC News 35M 44.7 61.8%
13 CBS Sports 33M 42.5 31.7%
14 Golf Channel 27M 36.6 35.7%
15 Fox (Poland) 27M 25.0 42.4%
16 CBS News 25M 44.6 49.7%
17 Discovery Channel 23M 42.5 49.4%
18 TLC (TV network) 22M 38.8 69.2%
19 PBS 21M 45.5 57.9%
20 E! News 20M 39.9 76.1% TV series
21 Nickelodeon 19M 32.4 62.4%
22 QVC 19M 49.2 80.7% Home shopping
23 CNBC 18M 42.9 44.9%
24 Kelley Blue Book 18M 41.8 35.3%
25 Hulu 17M 39.3 53.9% TV / music streaming

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular tv channels compiled?

Rascasse aggregates anonymized search-behavior signals across United States and ranks each tv channel by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest tv channel in United States?

NBC currently leads with an estimated audience of 89M people in United States.

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