Rascasse Audience Intelligence

TLC (TV network) Audience in United States

A data profile of the people who buy, follow and care about TLC (TV network) in United States — modelled from more than twelve digital signal sources. TLC (TV network) has an estimated audience of 21,602,791 people in United States.

#18among TV Channel in United States#96in Movies & TV

The average TLC (TV network) fan in United States is 38.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Pinterest, Subway, FedEx, with strongest over-indexing on Pinterest (1.78× the country average).

Demographically, the TLC (TV network) audience skews more female with an average age of 38.8, and over-indexes on personality traits such as Tradition, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical TLC (TV network) fan in United States is more female, around 38.8 years old, with strong Tradition tendencies and a notable affinity for Pinterest.

Category: Movies & TV · Type: TV Channel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the TLC (TV network) profile in United States.

Audience size
21.6M
in United States
Gender
69.2%♀
30.8% male
Age
38.8
average years
Country rank
#1482
TV Channel in United States
Fig. 01

Search interest · 12-month trend

-48%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of TLC (TV network)

69.2% are female, 30.8% are male, average age 38.8.

Fig. 02

Gender split

69.2%
Female
30.8%
Male
Demographic split for TLC (TV network) audience in United States
MetricValue
Female69.2%
Male30.8%
Average age38.8
Estimated audience size21,602,791
Fig. 03

Age distribution

Ø 38.8
average years
Age distribution of the TLC (TV network) audience in United States
Age bracketShare%
16-1924%
20-2918%
30-3918%
40-4919%
50+22%
Fig. 04

Worldwide distribution

58.9%

of the worldwide TLC (TV network) audience comes from United States.

Worldwide audience distribution share by country for TLC (TV network)
CountryShare
United States58.9%
United Kingdom6.0%
Canada4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the TLC (TV network) audience in United States is strongest.

Fig. 05

Top regions by affinity

TLC (TV network) fans by region: top regions in United States
#RegionReachAffinity×
01New Mexico~200K1.99×
02Oklahoma~300K1.42×
03New York~1.5M1.38×
04Alabama~400K1.37×
05Rhode Island~90K1.31×
06South Carolina~400K1.30×
07Maryland~400K1.23×
08Georgia~800K1.22×
09Mississippi~200K1.22×
10North Carolina~800K1.20×
11Michigan~600K1.11×
12Arkansas~200K1.10×
13Louisiana~300K1.09×
14Arizona~500K1.08×
15New Jersey~600K1.07×
16Ohio~700K1.04×
17Connecticut~200K1.04×
18Tennessee~400K1.03×
19Florida~1.5M1.00×
20Pennsylvania~700K0.99×
21Illinois~700K0.99×
22Texas~2M0.98×
23Virginia~500K0.98×
24Massachusetts~400K0.98×
25California~2.5M0.97×
26Indiana~400K0.96×
27Wisconsin~300K0.95×
28Kentucky~300K0.95×
29Delaware~60K0.95×
30Missouri~300K0.94×
31Nevada~200K0.93×
32West Virginia~90K0.93×
33Washington, District of Columbia~60K0.93×
34Montana~60K0.93×
35Kansas~200K0.91×
36Minnesota~300K0.89×
37New Hampshire~70K0.87×
38Nebraska~90K0.86×
39Oregon~200K0.85×
40Maine~60K0.84×
41Hawaii~80K0.83×
42Iowa~100K0.82×
43Vermont~30K0.81×
44Alaska~40K0.80×
45Washington~300K0.79×
46South Dakota~40K0.79×
47Colorado~300K0.77×
48North Dakota~30K0.77×
49Idaho~80K0.73×
50Utah~100K0.69×
Fig. 06

Affinity by region

Affinity by region — TLC (TV network), United States
0.69×1.00×1.99×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the TLC (TV network) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for TLC (TV network) audience
#·InterestCategoryAffinity×
01Colgate-PalmoliveBeauty & Wellness14.49×
02Weather forecastingHome & Garden3.10×
03QVCMovies & TV2.92×
04Sustainable energyHome & Garden2.68×
05FedExBusiness & Career2.67×
06Hair ExtensionsBeauty & Wellness2.35×
07Discount storesShopping2.26×
08SubwayFood & Beverages2.17×
09Pizza HutFood & Beverages2.01×
10Shopping mallsShopping1.86×
11Mortgage loansBusiness & Career1.83×
12Taylor SwiftMusic & Radio1.83×
13PinterestInternet & Social Media1.78×
14McDonald'sFood & Beverages1.76×
15TMZInternet & Social Media1.74×
16IKEAHome & Garden1.67×
17RedditInternet & Social Media1.58×
18MSNNews1.52×
19Planet FitnessSports1.52×
20LivestockPets & Animals1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the TLC (TV network) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by TLC (TV network) audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.63×
Convenience OrientationPREMIUM1.50×
ExtroversionTHRILL1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by TLC (TV network) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.94×
Healthy LifestyleBALANCE0.95×
Quality AwarenessPREMIUM0.99×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does TLC (TV network) have in United States?

TLC (TV network) has an estimated audience of 21,602,791 people in United States, concentrated in California and Texas.

02

What is the gender split and age of TLC (TV network) fans?

69.2% of TLC (TV network) fans are female, 30.8% are male, with an average age of 38.8 years.

03

Which brands do TLC (TV network) fans like most?

TLC (TV network) fans show strongest brand affinity for Pinterest (1.78×), Subway (2.17×), and FedEx (2.67×) over the country average.

04

Where do TLC (TV network) fans live in United States?

TLC (TV network) fans in United States are most concentrated in California (reach ~2.5M), Texas (reach ~2M), and New York (reach ~1.5M). These three regions account for the largest share of the active audience.

05

What other brands do TLC (TV network) fans also like?

Beyond TLC (TV network) itself, the audience over-indexes on Subway (2.17×), FedEx (2.67×), Pizza Hut (2.01×), and Colgate-Palmolive (14.49×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See TLC (TV network) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for TLC (TV network). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →