Telemundo Audience in United States

Telemundo has an estimated audience of 16,551,564 people in United States. 54.9% are female, 45.1% are male, average age 36.8. Top regions: Florida, California, Texas. Top brand affinities: Historic site, Nationality, Progressive rock, Product design, Google Photos.
The average Telemundo fan in United States is 36.8 years old, balanced, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Historic site, Nationality, Progressive rock, with strongest over-indexing on Historic site (6.62× the country average). Demographically, the Telemundo audience skews balanced with an average age of 36.8, and over-indexes on personality traits such as Extroversion, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel
Demographics of Telemundo fans
| Metric | Value |
|---|---|
| Female | 54.9% |
| Male | 45.1% |
| Average age | 36.8 |
| Estimated audience size | 16,551,564 |
Audience persona
The typical Telemundo fan in United States is balanced, around 36.8 years old, with strong Extroversion tendencies and a notable affinity for Historic site.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 4,664,098 | 4.16× |
| California | 4,098,506 | 2.25× |
| Texas | 4,080,279 | 2.87× |
| New York | 1,811,943 | 1.96× |
| New Jersey | 1,173,935 | 2.79× |
| Illinois | 857,141 | 1.55× |
| Arizona | 665,915 | 1.97× |
| Pennsylvania | 635,644 | 1.14× |
| Georgia | 576,278 | 1.13× |
| Massachusetts | 572,330 | 1.76× |
| North Carolina | 531,617 | 1.07× |
| Virginia | 429,257 | 1.06× |
| Connecticut | 427,905 | 2.58× |
| Maryland | 423,046 | 1.49× |
| Nevada | 344,131 | 2.15× |
| Wisconsin | 248,362 | 1× |
| Ohio | 247,843 | 0.49× |
| Colorado | 237,501 | 0.91× |
| Washington | 236,043 | 0.71× |
| Tennessee | 200,148 | 0.6× |
| Indiana | 188,788 | 0.62× |
| Louisiana | 182,622 | 0.86× |
| New Mexico | 165,123 | 1.99× |
| South Carolina | 159,523 | 0.64× |
| Oklahoma | 154,806 | 0.84× |
| Utah | 152,220 | 1.03× |
| Oregon | 130,210 | 0.69× |
| Minnesota | 119,695 | 0.5× |
| Michigan | 117,083 | 0.27× |
| Alabama | 103,648 | 0.45× |
| Kansas | 93,135 | 0.71× |
| Rhode Island | 83,736 | 1.59× |
| Missouri | 80,717 | 0.3× |
| Arkansas | 77,336 | 0.57× |
| Kentucky | 76,056 | 0.37× |
| Iowa | 53,397 | 0.39× |
| Delaware | 48,517 | 1.06× |
| Nebraska | 48,054 | 0.58× |
| Mississippi | 43,174 | 0.32× |
| Washington, District of Columbia | 42,347 | 0.85× |
| Idaho | 38,864 | 0.47× |
| New Hampshire | 27,885 | 0.43× |
| Hawaii | 15,823 | 0.22× |
| West Virginia | 13,235 | 0.17× |
| Maine | 10,801 | 0.18× |
| South Dakota | 10,467 | 0.27× |
| Alaska | 9,269 | 0.26× |
| North Dakota | 8,736 | 0.26× |
| Montana | 5,757 | 0.13× |
| Wyoming | 5,259 | 0.21× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Historic site | 6.62× | Arts & Culture |
| Nationality | 2.93× | Politics & Society |
| Progressive rock | 2.43× | Music & Radio |
| Product design | 1.89× | Business & Career |
| Google Photos | 2.07× | Technology & Electronics |
| Kendra Scott | 2.43× | Fashion & Accessoires |
| Jesse Plemons | 2.5× | Movies & TV |
| Nebraska | 1.91× | Travel & Leisure |
| The Halal Guys | 4.55× | Food & Beverages |
| Stamp collecting | 3.27× | Home & Garden |
| Canis | 6.39× | Pets & Animals |
| Home staging | 3.28× | Home & Garden |
| Nebraska Cornhuskers football | 2.17× | Sports |
| Captain America (1990 film) | 2.72× | Movies & TV |
| Grammarly | 2.56× | Business & Career |
| Panama | 1.96× | Travel & Leisure |
| Maracaibo | 5.75× | Travel & Leisure |
| Urban horticulture | 1.75× | Home & Garden |
| Hog Hunting | 1.59× | Sports |
| Personalised Gifts | 2.03× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.04 |
| Risk Appetite | THRILL | 1.02 |
| Family Orientation | CONSERVATISM | 0.99 |
| Mindfulness | BALANCE | 0.98 |
| Need for Security | CONSERVATISM | 0.98 |
| Quality Awareness | PREMIUM | 0.98 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 50.4% |
| Mexico | 15.5% |
| Colombia | 7.5% |
See Telemundo audiences in other countries
More Movies & TV audiences in United States
- Fox News Channel (112,808,022)
- NBC (88,487,061)
- CNN (83,890,105)
- CBS (64,911,558)
- Peacock (52,578,556)
Frequently asked questions
How many fans does Telemundo have in United States?
Telemundo has an estimated audience of 16,551,564 people in United States, concentrated in Florida and California.
What is the gender split and age of Telemundo fans?
54.9% of Telemundo fans are female, 45.1% are male, with an average age of 36.8 years.
Which brands do Telemundo fans like most?
Telemundo fans show strongest brand affinity for Historic site (6.62×), Nationality (2.93×), and Progressive rock (2.43×) over the country average.
Where do Telemundo fans live in United States?
Telemundo fans in United States are most concentrated in Florida (reach 4,664,098), California (reach 4,098,506), and Texas (reach 4,080,279). These three regions account for the largest share of the active audience.
What other brands do Telemundo fans also like?
Beyond Telemundo itself, the audience over-indexes on Nationality (2.93×), Progressive rock (2.43×), Product design (1.89×), and Google Photos (2.07×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Telemundo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.