Rascasse Audience Intelligence

Blaze Pizza Target Market in United States

A data profile of the people who buy, follow and care about Blaze Pizza in United States — modelled from more than twelve digital signal sources. Blaze Pizza has an estimated audience of 3,434,747 people in United States.

#960among Brand in United States#590in Food & Beverages

The average Blaze Pizza fan in United States is 36.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include A&W Restaurants, tsn, Torchy's Tacos, with strongest over-indexing on A&W Restaurants (94.05× the country average).

Demographically, the Blaze Pizza audience skews more female with an average age of 36.3, and over-indexes on personality traits such as Healthy Lifestyle, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Blaze Pizza fan in United States is more female, around 36.3 years old, with strong Healthy Lifestyle tendencies and a notable affinity for A&W Restaurants.

Category: Food & Beverages · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Blaze Pizza profile in United States.

Audience size
3.4M
in United States
Gender
57.7%♀
42.3% male
Age
36.3
average years
Country rank
#9178
Brand in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Blaze Pizza

57.7% are female, 42.3% are male, average age 36.3.

Fig. 02

Gender split

57.7%
Female
42.3%
Male
Demographic split for Blaze Pizza audience in United States
MetricValue
Female57.7%
Male42.3%
Average age36.3
Estimated audience size3,434,747
Fig. 03

Age distribution

Ø 36.3
average years
Age distribution of the Blaze Pizza audience in United States
Age bracketShare%
16-1927%
20-2921%
30-3919%
40-4918%
50+15%
Fig. 04

Worldwide distribution

85.8%

of the worldwide Blaze Pizza audience comes from United States.

Worldwide audience distribution share by country for Blaze Pizza
CountryShare
United States85.8%
Canada11.0%
China0.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Blaze Pizza audience in United States is strongest.

Fig. 05

Top regions by affinity

Blaze Pizza customers by region in United States
#RegionReachAffinity×
01Nevada~100K3.50×
02Florida~700K3.02×
03Idaho~50K2.80×
04California~1M2.57×
05North Dakota~20K2.53×
06Kentucky~100K2.34×
07South Dakota~20K2.23×
08Iowa~50K1.75×
09Utah~50K1.70×
10West Virginia~30K1.69×
11Tennessee~100K1.56×
12North Carolina~200K1.50×
13Indiana~90K1.48×
14Maine~20K1.47×
15New Jersey~100K1.43×
16Georgia~100K1.07×
17New Mexico~20K1.04×
18Massachusetts~70K1.00×
19Nebraska~20K0.99×
20Maryland~50K0.89×
21Minnesota~40K0.87×
22New York~200K0.86×
23Illinois~100K0.85×
24Virginia~70K0.84×
25Texas~200K0.81×
26Pennsylvania~90K0.79×
27Arkansas~20K0.79×
28Michigan~70K0.74×
29South Carolina~40K0.73×
30Oklahoma~30K0.69×
31New Hampshire~9K0.67×
32Alaska~4K0.62×
33Ohio~60K0.61×
34Louisiana~30K0.61×
35Rhode Island~6K0.57×
36Arizona~40K0.54×
37Connecticut~20K0.53×
38Kansas~10K0.53×
39Alabama~20K0.52×
40Washington, District of Columbia~4K0.43×
41Vermont~2K0.41×
42Montana~4K0.39×
43Delaware~3K0.30×
44Hawaii~4K0.29×
45Mississippi~7K0.23×
46Wisconsin~10K0.21×
47Missouri~10K0.19×
48Colorado~10K0.18×
49Oregon~7K0.18×
50Washington~10K0.17×
Fig. 06

Affinity by region

Affinity by region — Blaze Pizza, United States
0.17×1.00×3.50×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Blaze Pizza audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Blaze Pizza audience
#·InterestCategoryAffinity×
01UTEP ATHLETICSSports524.73×
02Atlético Clube GoianienseSports154.74×
03Sportsnet 360Sports130.80×
04tsnSports125.03×
05A&W RestaurantsFood & Beverages94.05×
06Burger BarFood & Beverages67.35×
07Burger TimeFood & Beverages63.21×
08Torchy's TacosFood & Beverages57.55×
09SportsnetSports41.50×
10Good BurgerMovies & TV37.50×
11Fried chicken restaurantFood & Beverages35.18×
12DiGiornoFood & Beverages32.37×
13Schlotzsky'sFood & Beverages23.50×
14Exit (festival)Music & Radio20.00×
15Shake ShackFood & Beverages11.85×
16Carl's Jr.Food & Beverages10.11×
17Five GuysFood & Beverages9.23×
18Sonic Drive-InFood & Beverages8.91×
19Burger KingFood & Beverages6.88×
20Pizza HutFood & Beverages4.87×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Blaze Pizza audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Blaze Pizza audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE1.68×
Pet OwnershipJOY1.66×
MindfulnessBALANCE1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Blaze Pizza audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.69×
Need for SecurityCONSERVATISM0.75×
Convenience OrientationPREMIUM0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Blaze Pizza's target market in United States?

Blaze Pizza's target market in United States covers an estimated 3,434,747 people, concentrated in California and Florida.

02

What is the gender split and age of Blaze Pizza customers?

57.7% of the Blaze Pizza audience are female, 42.3% are male, with an average age of 36.3 years.

03

Which brands do Blaze Pizza fans like most?

Blaze Pizza fans show strongest brand affinity for A&W Restaurants (94.05×), tsn (125.03×), and Torchy's Tacos (57.55×) over the country average.

04

Where do Blaze Pizza fans live in United States?

Blaze Pizza fans in United States are most concentrated in California (reach ~1M), Florida (reach ~700K), and Texas (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Blaze Pizza fans also like?

Beyond Blaze Pizza itself, the audience over-indexes on tsn (125.03×), Torchy's Tacos (57.55×), UTEP ATHLETICS (524.73×), and Fried chicken restaurant (35.18×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Food & Beverages audiences in United States

See Blaze Pizza audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Blaze Pizza. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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