A data profile of the people who buy, follow and care about Good Burger in United States — modelled from more than twelve digital signal sources. Good Burger has an estimated audience of 1,301,585 people in United States.
The average Good Burger fan in United States is 31.9 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Blaze Pizza, Burger Time, Burger Bar, with strongest over-indexing on Blaze Pizza (44.08× the country average).
Demographically, the Good Burger audience skews balanced with an average age of 31.9, and over-indexes on personality traits such as Healthy Lifestyle, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Good Burger fan in United States is balanced, around 31.9 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Blaze Pizza.
The key figures that characterise the Good Burger profile in United States.
45.0% are female, 55.0% are male, average age 31.9.
| Metric | Value |
|---|---|
| Female | 45.0% |
| Male | 55.0% |
| Average age | 31.9 |
| Estimated audience size | 1,301,585 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 43% | |
| 20-29 | 20% | |
| 30-39 | 14% | |
| 40-49 | 12% | |
| 50+ | 12% |
of the worldwide Good Burger audience comes from United States.
| Country | Share |
|---|---|
| United States | 54.2% |
| United Kingdom | 6.7% |
| Brazil | 5.7% |
Where the Good Burger audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Michigan | ~70K | 2.07× | |
| 02 | Louisiana | ~20K | 1.39× | |
| 03 | Mississippi | ~10K | 1.27× | |
| 04 | Texas | ~100K | 1.26× | |
| 05 | Alabama | ~20K | 1.26× | |
| 06 | Washington | ~30K | 1.25× | |
| 07 | Georgia | ~50K | 1.22× | |
| 08 | South Carolina | ~20K | 1.22× | |
| 09 | Oklahoma | ~20K | 1.18× | |
| 10 | Arizona | ~30K | 1.16× | |
| 11 | Arkansas | ~10K | 1.16× | |
| 12 | North Carolina | ~40K | 1.14× | |
| 13 | New Mexico | ~7K | 1.13× | |
| 14 | Missouri | ~20K | 1.12× | |
| 15 | Tennessee | ~30K | 1.11× | |
| 16 | Kentucky | ~20K | 1.11× | |
| 17 | Indiana | ~30K | 1.10× | |
| 18 | California | ~200K | 1.07× | |
| 19 | Ohio | ~40K | 1.07× | |
| 20 | Nevada | ~10K | 1.04× | |
| 21 | Illinois | ~40K | 1.02× | |
| 22 | Kansas | ~10K | 1.02× | |
| 23 | Delaware | ~4K | 1.02× | |
| 24 | Virginia | ~30K | 1.00× | |
| 25 | West Virginia | ~6K | 0.98× | |
| 26 | Florida | ~90K | 0.96× | |
| 27 | Pennsylvania | ~40K | 0.96× | |
| 28 | Maryland | ~20K | 0.95× | |
| 29 | Iowa | ~10K | 0.94× | |
| 30 | Nebraska | ~6K | 0.94× | |
| 31 | Wisconsin | ~20K | 0.92× | |
| 32 | Connecticut | ~10K | 0.92× | |
| 33 | Rhode Island | ~4K | 0.92× | |
| 34 | Utah | ~10K | 0.91× | |
| 35 | Idaho | ~6K | 0.91× | |
| 36 | New Jersey | ~30K | 0.89× | |
| 37 | Colorado | ~20K | 0.86× | |
| 38 | Alaska | ~2K | 0.86× | |
| 39 | North Dakota | ~2K | 0.86× | |
| 40 | Minnesota | ~20K | 0.85× | |
| 41 | New York | ~60K | 0.84× | |
| 42 | South Dakota | ~3K | 0.84× | |
| 43 | Oregon | ~10K | 0.80× | |
| 44 | Washington, District of Columbia | ~3K | 0.78× | |
| 45 | Massachusetts | ~20K | 0.77× | |
| 46 | New Hampshire | ~4K | 0.76× | |
| 47 | Montana | ~3K | 0.75× | |
| 48 | Vermont | ~2K | 0.74× | |
| 49 | Hawaii | ~4K | 0.73× | |
| 50 | Maine | ~3K | 0.73× |
The strongest cross-interests of the Good Burger audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Librería Porrúa | Literature | 189.61× | ||
| 02 | Burger Time | Food & Beverages | 135.11× | ||
| 03 | Burger Bar | Food & Beverages | 119.03× | ||
| 04 | Mad Dog | Movies & TV | 103.55× | ||
| 05 | Chicken, Alaska | Travel & Leisure | 101.03× | ||
| 06 | Thorntons | Food & Beverages | 52.79× | ||
| 07 | tsn | Sports | 45.06× | ||
| 08 | Blaze Pizza | Food & Beverages | 44.08× | ||
| 09 | Smashburger | Food & Beverages | 31.19× | ||
| 10 | Fatburger | Food & Beverages | 30.95× | ||
| 11 | Cumberland Farms | Shopping | 24.75× | ||
| 12 | Glory (1989 film) | Movies & TV | 21.27× | ||
| 13 | Mariano's | Food & Beverages | 18.65× | ||
| 14 | Dave Franco | Movies & TV | 12.37× | ||
| 15 | Shake Shack | Food & Beverages | 12.05× | ||
| 16 | Five Guys | Food & Beverages | 10.56× | ||
| 17 | Whataburger | Food & Beverages | 8.43× | ||
| 18 | Burger King | Food & Beverages | 6.24× | ||
| 19 | Arby's | Food & Beverages | 5.93× | ||
| 20 | In-N-Out Burger | Food & Beverages | 4.29× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 1.73× | |
| Mindfulness | BALANCE | 1.54× | |
| Sustainability | BALANCE | 1.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.72× | |
| Community Orientation | OPEN | 0.79× | |
| Convenience Orientation | PREMIUM | 0.80× |
Good Burger has an estimated audience of 1,301,585 people in United States, concentrated in California and Texas.
45.0% of Good Burger fans are female, 55.0% are male, with an average age of 31.9 years.
Good Burger fans show strongest brand affinity for Blaze Pizza (44.08×), Burger Time (135.11×), and Burger Bar (119.03×) over the country average.
Good Burger fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Good Burger itself, the audience over-indexes on Burger Time (135.11×), Burger Bar (119.03×), Mad Dog (103.55×), and Thorntons (52.79×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Good Burger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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