Rascasse Audience Intelligence

Lucille Ball Audience in United States

A data profile of the people who buy, follow and care about Lucille Ball in United States — modelled from more than twelve digital signal sources. Lucille Ball has an estimated audience of 2,586,340 people in United States.

#681among Actor Actress or TV Star in United States#1921among Person in United States#1660in Movies & TV

The average Lucille Ball fan in United States is 49.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Diane Keaton, Winona Ryder, Elizabeth Taylor, with strongest over-indexing on Diane Keaton (22.07× the country average).

Demographically, the Lucille Ball audience skews more female with an average age of 49.9, and over-indexes on personality traits such as Community Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lucille Ball fan in United States is more female, around 49.9 years old, with strong Community Orientation tendencies and a notable affinity for Diane Keaton.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lucille Ball profile in United States.

Audience size
2.6M
in United States
Gender
69.8%♀
30.2% male
Age
49.9
average years
Country rank
#11615
Person in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lucille Ball fans

69.8% are female, 30.2% are male, average age 49.9.

Fig. 02

Gender split

69.8%
Female
30.2%
Male
Demographic split for Lucille Ball audience in United States
MetricValue
Female69.8%
Male30.2%
Average age49.9
Estimated audience size2,586,340
Fig. 03

Age distribution

Ø 49.9
average years
Age distribution of the Lucille Ball audience in United States
Age bracketShare%
16-196%
20-298%
30-3912%
40-4922%
50+52%
Fig. 04

Worldwide distribution

76.6%

of the worldwide Lucille Ball audience comes from United States.

Worldwide audience distribution share by country for Lucille Ball
CountryShare
United States76.6%
Canada4.7%
United Kingdom4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lucille Ball audience in United States is strongest.

Fig. 05

Top regions by affinity

Lucille Ball fans by region: top regions in United States
#RegionReachAffinity×
01California~400K1.21×
02Oklahoma~40K1.21×
03Tennessee~60K1.19×
04Missouri~50K1.18×
05Alabama~40K1.18×
06Ohio~90K1.15×
07Kentucky~40K1.15×
08Michigan~80K1.14×
09Indiana~60K1.14×
10West Virginia~10K1.12×
11Arkansas~20K1.10×
12Pennsylvania~100K1.09×
13Arizona~60K1.09×
14Idaho~10K1.09×
15Illinois~90K1.07×
16New Jersey~70K1.06×
17New Mexico~10K1.06×
18New York~200K1.05×
19Wisconsin~40K1.05×
20South Carolina~40K1.03×
21Connecticut~30K1.03×
22Oregon~30K1.02×
23Utah~20K1.02×
24Mississippi~20K1.02×
25Maryland~50K1.00×
26Kansas~20K1.00×
27Nevada~30K0.99×
28Rhode Island~8K0.99×
29North Carolina~80K0.98×
30Minnesota~40K0.98×
31Maine~9K0.98×
32Montana~7K0.98×
33Louisiana~30K0.97×
34New Hampshire~10K0.97×
35Texas~200K0.96×
36Florida~200K0.96×
37Washington~50K0.96×
38Virginia~60K0.95×
39Delaware~7K0.94×
40Georgia~80K0.93×
41Iowa~20K0.93×
42Nebraska~10K0.93×
43Massachusetts~50K0.88×
44Colorado~40K0.88×
45South Dakota~5K0.86×
46Alaska~5K0.86×
47North Dakota~5K0.86×
48Vermont~4K0.85×
49Washington, District of Columbia~6K0.74×
50Hawaii~8K0.66×
Fig. 06

Affinity by region

Affinity by region — Lucille Ball, United States
0.66×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lucille Ball audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lucille Ball audience
#·InterestCategoryAffinity×
01Bette DavisMovies & TV63.44×
02Molly RingwaldMovies & TV48.90×
03Sophia LorenMovies & TV40.46×
04Julie AndrewsMovies & TV35.91×
05Winona RyderMovies & TV33.44×
06Elizabeth TaylorMovies & TV32.00×
07Grace KellyMovies & TV27.27×
08Audrey HepburnMovies & TV26.54×
09Carly SimonMusic & Radio26.52×
10Diane KeatonMovies & TV22.07×
11Donna SummerMusic & Radio21.79×
12Kelly OsbourneMusic & Radio20.00×
13Josh HutchersonMovies & TV20.00×
14Michael FassbenderMovies & TV20.00×
15Goldie HawnMovies & TV19.00×
16Alicia SilverstoneMovies & TV13.58×
17CherMusic & Radio12.13×
18Mission: ImpossibleMovies & TV11.18×
19Robert RedfordMovies & TV10.86×
20Demi MooreMovies & TV7.45×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lucille Ball audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Lucille Ball audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.73×
PatriotismCONSERVATISM1.66×
IndividualismJOY1.62×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Lucille Ball audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.62×
Early Adopter MentalityPOWER0.92×
Design AffinityPREMIUM0.95×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Lucille Ball have in United States?

Lucille Ball has an estimated audience of 2,586,340 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Lucille Ball fans?

69.8% of Lucille Ball fans are female, 30.2% are male, with an average age of 49.9 years.

03

Which brands do Lucille Ball fans like most?

Lucille Ball fans show strongest brand affinity for Diane Keaton (22.07×), Winona Ryder (33.44×), and Elizabeth Taylor (32×) over the country average.

04

Where do Lucille Ball fans live in United States?

Lucille Ball fans in United States are most concentrated in California (reach ~400K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Lucille Ball fans also like?

Beyond Lucille Ball itself, the audience over-indexes on Winona Ryder (33.44×), Elizabeth Taylor (32×), Bette Davis (63.44×), and Molly Ringwald (48.9×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Lucille Ball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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