Rascasse Audience Intelligence

Robert Redford Audience in United States

A data profile of the people who buy, follow and care about Robert Redford in United States — modelled from more than twelve digital signal sources. Robert Redford has an estimated audience of 18,676,014 people in United States.

#13among Actor Actress or TV Star in United States#48among Person in United States#118in Movies & TV

The average Robert Redford fan in United States is 50.1 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Dick Van Dyke, Bruce Willis, Elizabeth Taylor, with strongest over-indexing on Dick Van Dyke (12.65× the country average).

Demographically, the Robert Redford audience skews balanced with an average age of 50.1, and over-indexes on personality traits such as Spirituality, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Robert Redford fan in United States is balanced, around 50.1 years old, with strong Spirituality tendencies and a notable affinity for Dick Van Dyke.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Robert Redford profile in United States.

Audience size
18.7M
in United States
Gender
54.7%♀
45.3% male
Age
50.1
average years
Country rank
#1787
Person in United States
Fig. 01

Search interest · 12-month trend

+65%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Robert Redford fans

54.7% are female, 45.3% are male, average age 50.1.

Fig. 02

Gender split

54.7%
Female
45.3%
Male
Demographic split for Robert Redford audience in United States
MetricValue
Female54.7%
Male45.3%
Average age50.1
Estimated audience size18,676,014
Fig. 03

Age distribution

Ø 50.1
average years
Age distribution of the Robert Redford audience in United States
Age bracketShare%
16-193%
20-298%
30-3914%
40-4924%
50+51%
Fig. 04

Worldwide distribution

31.5%

of the worldwide Robert Redford audience comes from United States.

Worldwide audience distribution share by country for Robert Redford
CountryShare
United States31.5%
France8.7%
Italy8.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Robert Redford audience in United States is strongest.

Fig. 05

Top regions by affinity

Robert Redford fans by region: top regions in United States
#RegionReachAffinity×
01Utah~200K1.40×
02Montana~70K1.37×
03Wyoming~30K1.28×
04Idaho~100K1.23×
05Oregon~200K1.15×
06Colorado~300K1.14×
07Missouri~300K1.12×
08Maine~70K1.12×
09Wisconsin~300K1.09×
10Oklahoma~200K1.08×
11Minnesota~300K1.07×
12Kentucky~200K1.07×
13New Mexico~100K1.07×
14Connecticut~200K1.06×
15West Virginia~90K1.06×
16New Hampshire~80K1.06×
17Massachusetts~400K1.04×
18Kansas~100K1.04×
19Arizona~400K1.03×
20Arkansas~200K1.03×
21South Dakota~40K1.03×
22Michigan~500K1.02×
23Pennsylvania~600K1.01×
24Nebraska~90K1.01×
25Ohio~600K1.00×
26South Carolina~300K1.00×
27Iowa~100K1.00×
28Indiana~300K0.99×
29Illinois~600K0.98×
30North Carolina~500K0.98×
31Tennessee~400K0.98×
32Rhode Island~60K0.98×
33Alaska~40K0.96×
34Washington~300K0.95×
35Alabama~200K0.95×
36North Dakota~30K0.93×
37Virginia~400K0.92×
38Nevada~200K0.90×
39Mississippi~100K0.90×
40California~2M0.89×
41Florida~1M0.89×
42New Jersey~400K0.89×
43New York~900K0.88×
44Maryland~300K0.88×
45Delaware~40K0.87×
46Georgia~500K0.82×
47Texas~1.5M0.81×
48Washington, District of Columbia~40K0.81×
49Louisiana~200K0.80×
50Hawaii~60K0.76×
Fig. 06

Affinity by region

Affinity by region — Robert Redford, United States
0.76×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Robert Redford audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Robert Redford audience
#·InterestCategoryAffinity×
01Warren BeattyMovies & TV28.01×
02Mary SteenburgenMovies & TV22.39×
03Apocalypse NowMovies & TV20.88×
04Bob BarkerMovies & TV17.59×
05Elizabeth TaylorMovies & TV16.22×
06Jodie FosterMovies & TV13.37×
07Sam ElliottMovies & TV12.94×
08Dick Van DykeMovies & TV12.65×
09The Devil Wears Prada (film)Movies & TV11.37×
10Goldie HawnMovies & TV11.20×
11Diana RossMusic & Radio10.64×
12Bruce WillisMovies & TV10.32×
13Claire DanesMovies & TV9.90×
14Meghan MarkleFashion & Accessoires9.77×
15Demi MooreMovies & TV9.53×
16George ClooneyMovies & TV9.48×
17John TravoltaMovies & TV8.91×
18Kurt RussellMovies & TV7.74×
19The Gilded AgeMovies & TV4.84×
20Mitch McConnellPolitics & Society3.95×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Robert Redford audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Robert Redford audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.64×
TraditionCONSERVATISM1.40×
CreativityOPEN1.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Robert Redford audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.51×
ExtroversionTHRILL0.62×
Early Adopter MentalityPOWER0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Robert Redford have in United States?

Robert Redford has an estimated audience of 18,676,014 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Robert Redford fans?

54.7% of Robert Redford fans are female, 45.3% are male, with an average age of 50.1 years.

03

Which brands do Robert Redford fans like most?

Robert Redford fans show strongest brand affinity for Dick Van Dyke (12.65×), Bruce Willis (10.32×), and Elizabeth Taylor (16.22×) over the country average.

04

Where do Robert Redford fans live in United States?

Robert Redford fans in United States are most concentrated in California (reach ~2M), Texas (reach ~1.5M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Robert Redford fans also like?

Beyond Robert Redford itself, the audience over-indexes on Bruce Willis (10.32×), Elizabeth Taylor (16.22×), Warren Beatty (28.01×), and Sam Elliott (12.94×) compared to the United States average.

Appendix

Explore more audiences

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See Robert Redford audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Robert Redford. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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