Apocalypse Now Audience in United States

Apocalypse Now logo

Apocalypse Now has an estimated audience of 2,663,083 people in United States. 30.6% are female, 69.4% are male, average age 44.2. Top regions: California, Texas, New York. Top brand affinities: The Truman Show, The Voice, CIEE, Zero Dark Thirty, The Book Thief (film).

The average Apocalypse Now fan in United States is 44.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include The Truman Show, The Voice, CIEE, with strongest over-indexing on The Truman Show (223.87× the country average). Demographically, the Apocalypse Now audience skews more male with an average age of 44.2, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action

Demographics of Apocalypse Now fans

Demographic split for Apocalypse Now audience in United States
MetricValue
Female30.6%
Male69.4%
Average age44.2
Estimated audience size2,663,083

Audience persona

The typical Apocalypse Now fan in United States is more male, around 44.2 years old, with strong Patriotism tendencies and a notable affinity for The Truman Show.

Top regions in United States

Top regions ranked by reach for Apocalypse Now in United States
RegionReachAffinity
California344,9701.18×
Texas215,9340.94×
New York165,5601.11×
Florida160,5640.89×
Illinois97,9491.1×
Pennsylvania96,2521.07×
Ohio81,5030.99×
North Carolina79,0630.99×
Georgia72,3730.88×
Michigan71,6811.03×
Virginia68,8671.06×
New Jersey67,5561×
Massachusetts64,2101.22×
Washington62,7741.18×
Tennessee54,6121.02×
Arizona52,2350.96×
Colorado49,5141.18×
Indiana49,2521.01×
Missouri44,1191.03×
Maryland41,3730.9×
Minnesota40,3521.06×
Wisconsin40,1331×
Oregon39,1471.28×
South Carolina36,4740.91×
Kentucky34,4911.03×
Alabama31,8330.86×
Louisiana30,1660.88×
Oklahoma30,1561.02×
Connecticut29,4281.1×
Utah23,2060.97×
Iowa21,6180.99×
Nevada21,2720.83×
Kansas21,1021.01×
Arkansas20,4180.93×
Mississippi17,0420.78×
Idaho12,4440.93×
Nebraska12,3310.92×
New Mexico11,8720.89×
New Hampshire11,2731.07×
West Virginia11,2170.9×
Maine10,7561.13×
Hawaii9,9060.87×
Washington, District of Columbia9,2831.16×
Rhode Island8,9351.05×
Montana8,1411.1×
Alaska5,7711.01×
Vermont5,7681.23×
Delaware5,6560.77×
South Dakota5,1090.83×
North Dakota4,7160.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Apocalypse Now audience
BrandAffinityCategory
The Truman Show223.87×Movies & TV
The Voice80.5×Movies & TV
CIEE190.74×Business & Career
Zero Dark Thirty50.08×Movies & TV
The Book Thief (film)79.16×Movies & TV
Mission: Impossible20.72×Movies & TV
Full Metal Jacket40.51×Movies & TV
Jack Nicholson26.65×Movies & TV
Mitch Hedberg60.49×Movies & TV
Popstars163.92×Movies & TV
Mechanic: Resurrection106.67×Movies & TV
Cam49.6×Technology & Electronics
Mission: Impossible (film series)17.5×Movies & TV
Inglourious Basterds27.62×Movies & TV
Downfall (2004 film)70.63×Movies & TV
New York Post11.1×News
Sully (film)42.32×Movies & TV
Kings (U.S. TV series)20.28×Movies & TV
We Were Soldiers55.95×Movies & TV
Adam Levine32.83×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Apocalypse Now audience
TraitClusterScore
PatriotismCONSERVATISM3.74
Risk AppetiteTHRILL1.64
TraditionCONSERVATISM1.5
Need for SecurityCONSERVATISM1.45
Luxury OrientationPREMIUM1.38
Early Adopter MentalityPOWER1.3

Worldwide distribution

Worldwide audience distribution share by country for Apocalypse Now
CountryShare
United States33.3%
United Kingdom8.1%
France6.3%

See Apocalypse Now audiences in other countries

More Action audiences in United States

Frequently asked questions

How many fans does Apocalypse Now have in United States?

Apocalypse Now has an estimated audience of 2,663,083 people in United States, concentrated in California and Texas.

What is the gender split and age of Apocalypse Now fans?

30.6% of Apocalypse Now fans are female, 69.4% are male, with an average age of 44.2 years.

Which brands do Apocalypse Now fans like most?

Apocalypse Now fans show strongest brand affinity for The Truman Show (223.87×), The Voice (80.5×), and CIEE (190.74×) over the country average.

Where do Apocalypse Now fans live in United States?

Apocalypse Now fans in United States are most concentrated in California (reach 344,970), Texas (reach 215,934), and New York (reach 165,560). These three regions account for the largest share of the active audience.

What other brands do Apocalypse Now fans also like?

Beyond Apocalypse Now itself, the audience over-indexes on The Voice (80.5×), CIEE (190.74×), Zero Dark Thirty (50.08×), and The Book Thief (film) (79.16×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Apocalypse Now. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.