Rascasse Audience Intelligence

CIEE Audience in United States

A data profile of the people who buy, follow and care about CIEE in United States — modelled from more than twelve digital signal sources. CIEE has an estimated audience of 137,444 people in United States.

#252among Charity in United States#1239among NGO / Political Party in United States#4231in Business & Career

The average CIEE fan in United States is 29.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Adam Levine, Apocalypse Now, Celebrity Big Brother, with strongest over-indexing on Adam Levine (227.43× the country average).

Demographically, the CIEE audience skews more female with an average age of 29.0, and over-indexes on personality traits such as Sustainability, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical CIEE fan in United States is more female, around 29.0 years old, with strong Sustainability tendencies and a notable affinity for Adam Levine.

Category: Business & Career · Type: NGO / Political Party · Subtype: Charity

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the CIEE profile in United States.

Audience size
137K
in United States
Gender
63.1%♀
36.9% male
Age
29.0
average years
Country rank
#68993
NGO / Political Party in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of CIEE fans

63.1% are female, 36.9% are male, average age 29.0.

Fig. 02

Gender split

63.1%
Female
36.9%
Male
Demographic split for CIEE audience in United States
MetricValue
Female63.1%
Male36.9%
Average age29.0
Estimated audience size137,444
Fig. 03

Age distribution

Ø 29.0
average years
Age distribution of the CIEE audience in United States
Age bracketShare%
16-1956%
20-2915%
30-3912%
40-4911%
50+7%
Fig. 04

Worldwide distribution

2.6%

of the worldwide CIEE audience comes from United States.

Worldwide audience distribution share by country for CIEE
CountryShare
Brazil93.0%
United States2.6%
Spain1.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the CIEE audience in United States is strongest.

Fig. 05

Top regions by affinity

CIEE fans by region: top regions in United States
#RegionReachAffinity×
01Maine~2K3.54×
02Washington, District of Columbia~1K2.73×
03Vermont<1K2.18×
04Massachusetts~4K1.65×
05New York~10K1.61×
06Colorado~3K1.59×
07Alaska<1K1.55×
08Washington~4K1.37×
09Montana<1K1.30×
10Wisconsin~3K1.29×
11Rhode Island<1K1.29×
12Connecticut~2K1.21×
13New Hampshire<1K1.19×
14Wyoming<1K1.15×
15Illinois~5K1.14×
16Minnesota~2K1.10×
17Pennsylvania~5K1.08×
18New Jersey~4K1.08×
19North Carolina~4K1.04×
20Indiana~3K1.00×
21California~10K0.95×
22Virginia~3K0.95×
23Delaware<1K0.95×
24Oregon~1K0.94×
25Maryland~2K0.91×
26Arizona~2K0.84×
27Iowa<1K0.82×
28Kansas<1K0.82×
29Louisiana~1K0.81×
30South Carolina~2K0.80×
31South Dakota<1K0.80×
32Utah<1K0.76×
33Hawaii<1K0.75×
34Texas~9K0.74×
35Tennessee~2K0.74×
36Idaho<1K0.74×
37Michigan~3K0.73×
38West Virginia<1K0.72×
39Georgia~3K0.69×
40Mississippi<1K0.68×
41Nebraska<1K0.68×
42New Mexico<1K0.67×
43Ohio~3K0.65×
44Arkansas<1K0.63×
45Florida~6K0.61×
46Kentucky<1K0.58×
47Oklahoma<1K0.58×
48Missouri~1K0.56×
49Nevada<1K0.56×
50Alabama~1K0.55×
Fig. 06

Affinity by region

Affinity by region — CIEE, United States
0.55×1.00×3.54×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the CIEE audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for CIEE audience
#·InterestCategoryAffinity×
01Adam LevineMusic & Radio227.43×
02River PlateSports205.62×
03Apocalypse NowMovies & TV190.74×
04Celebrity Big BrotherMovies & TV188.15×
05Luka ModrićSports126.40×
06Student exchange programBusiness & Career108.18×
07Diego MaradonaSports103.70×
08Michael CeraMovies & TV86.00×
09Kitchen NightmaresMovies & TV79.71×
10AsadoFood & Beverages63.48×
11Boca JuniorsSports56.80×
12Megan MullallyMovies & TV42.14×
13Sarah J. MaasLiterature30.93×
14Property BrothersMovies & TV20.58×
15Alvin and the ChipmunksMusic & Radio20.00×
16Luke PerryMovies & TV20.00×
17Elizabeth TaylorMovies & TV19.38×
18Borussia DortmundSports19.23×
19FIFA Club World CupSports19.04×
20PosterArts & Culture11.70×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the CIEE audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by CIEE audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE2.27×
PatriotismCONSERVATISM1.65×
SpiritualityBALANCE1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by CIEE audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.59×
Need for SecurityCONSERVATISM0.90×
IndividualismJOY0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does CIEE have in United States?

CIEE has an estimated audience of 137,444 people in United States, concentrated in California and New York.

02

What is the gender split and age of CIEE fans?

63.1% of CIEE fans are female, 36.9% are male, with an average age of 29.0 years.

03

Which brands do CIEE fans like most?

CIEE fans show strongest brand affinity for Adam Levine (227.43×), Apocalypse Now (190.74×), and Celebrity Big Brother (188.15×) over the country average.

04

Where do CIEE fans live in United States?

CIEE fans in United States are most concentrated in California (reach ~10K), New York (reach ~10K), and Texas (reach ~9K). These three regions account for the largest share of the active audience.

05

What other brands do CIEE fans also like?

Beyond CIEE itself, the audience over-indexes on Apocalypse Now (190.74×), Celebrity Big Brother (188.15×), Student exchange program (108.18×), and Michael Cera (86×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Charity audiences in United States

See CIEE audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for CIEE. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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