Diego Maradona Audience in United States

Diego Maradona logo

Diego Maradona has an estimated audience of 600,061 people in United States. 31.1% are female, 68.9% are male, average age 33.0. Top regions: California, Texas, Florida. Top brand affinities: The Truman Show, Catherine Deneuve, faith no more, Boca Juniors, Rosario Central.

The average Diego Maradona fan in United States is 33.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include The Truman Show, Catherine Deneuve, faith no more, with strongest over-indexing on The Truman Show (111.49× the country average). Demographically, the Diego Maradona audience skews more male with an average age of 33.0, and over-indexes on personality traits such as Luxury Orientation, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Soccer

Demographics of Diego Maradona fans

Demographic split for Diego Maradona audience in United States
MetricValue
Female31.1%
Male68.9%
Average age33.0
Estimated audience size600,061

Audience persona

The typical Diego Maradona fan in United States is more male, around 33.0 years old, with strong Luxury Orientation tendencies and a notable affinity for The Truman Show.

Top regions in United States

Top regions ranked by reach for Diego Maradona in United States
RegionReachAffinity
California121,1771.84×
Texas80,2001.55×
Florida69,7781.72×
New York57,1591.7×
New Jersey28,7321.88×
Illinois27,8911.4×
Georgia21,7211.18×
North Carolina20,2541.12×
Pennsylvania18,7420.93×
Virginia18,5471.27×
Massachusetts17,1351.45×
Ohio15,7040.85×
Maryland15,6911.52×
Washington14,4911.2×
Michigan13,6880.87×
Arizona13,2901.08×
Tennessee10,4090.86×
Indiana9,6810.88×
Colorado9,5641.01×
Connecticut8,5771.43×
Minnesota8,0210.93×
Missouri7,9180.82×
South Carolina7,7390.86×
Oregon7,4671.09×
Wisconsin7,1420.79×
Nevada6,9191.19×
Kentucky6,3650.85×
Louisiana5,8420.75×
Alabama5,7070.68×
Utah5,5501.03×
Oklahoma5,5490.83×
Kansas4,6380.98×
Iowa3,7990.77×
Arkansas3,7590.76×
Mississippi2,9290.59×
Washington, District of Columbia2,8161.56×
Nebraska2,7640.92×
New Mexico2,5470.85×
Rhode Island2,1781.14×
Idaho2,0930.7×
Hawaii2,0890.81×
New Hampshire2,0340.86×
Maine1,5490.72×
Delaware1,5200.92×
West Virginia1,5110.54×
Montana8910.54×
Vermont7620.72×
Alaska6870.54×
North Dakota6740.55×
South Dakota6490.47×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Diego Maradona audience
BrandAffinityCategory
The Truman Show111.49×Movies & TV
Catherine Deneuve167×Fashion & Accessoires
faith no more185.47×Music & Radio
Boca Juniors63.37×Sports
Rosario Central155.33×Sports
Xavi104.39×Sports
River Plate98.37×Sports
Ronaldinho59.98×Sports
Argentina national football team42.38×Sports
Club Atlético River Plate63.84×Sports
Fernando Torres125.99×Sports
AFL Grand Final114.28×Sports
Club Atlético Independiente85.34×Sports
Javier Mascherano141.31×Sports
Carlos Tevez148.8×Sports
Jenifer (singer)251.29×Music & Radio
Saki95.79×Literature
Thomas Müller86.16×Sports
Rivaldo160.48×Sports
Kevin De Bruyne51.98×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Diego Maradona audience
TraitClusterScore
Luxury OrientationPREMIUM1.51
Urban LifestyleOPEN1.25
Risk AppetiteTHRILL1.22
SpiritualityBALANCE1.21
LGBTQ+ IdentityOPEN1.2
Early Adopter MentalityPOWER1.19

Worldwide distribution

Worldwide audience distribution share by country for Diego Maradona
CountryShare
United States12.3%
Argentina11.1%
Italy6.8%

See Diego Maradona audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does Diego Maradona have in United States?

Diego Maradona has an estimated audience of 600,061 people in United States, concentrated in California and Texas.

What is the gender split and age of Diego Maradona fans?

31.1% of Diego Maradona fans are female, 68.9% are male, with an average age of 33.0 years.

Which brands do Diego Maradona fans like most?

Diego Maradona fans show strongest brand affinity for The Truman Show (111.49×), Catherine Deneuve (167×), and faith no more (185.47×) over the country average.

Where do Diego Maradona fans live in United States?

Diego Maradona fans in United States are most concentrated in California (reach 121,177), Texas (reach 80,200), and Florida (reach 69,778). These three regions account for the largest share of the active audience.

What other brands do Diego Maradona fans also like?

Beyond Diego Maradona itself, the audience over-indexes on Catherine Deneuve (167×), faith no more (185.47×), Boca Juniors (63.37×), and Rosario Central (155.33×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Diego Maradona. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.