FC Barcelona Audience in United States

FC Barcelona logo

FC Barcelona has an estimated audience of 28,585,996 people in United States. 36.9% are female, 63.1% are male, average age 34.0. Top regions: California, Texas, Florida. Top brand affinities: FIFA World Cup, UEFA Champions League, Manchester United F.C., Real Madrid C.F., Soccer.

The average FC Barcelona fan in United States is 34.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include FIFA World Cup, UEFA Champions League, Manchester United F.C., with strongest over-indexing on FIFA World Cup (6.25× the country average). Demographically, the FC Barcelona audience skews more male with an average age of 34.0, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of FC Barcelona fans

Demographic split for FC Barcelona audience in United States
MetricValue
Female36.9%
Male63.1%
Average age34.0
Estimated audience size28,585,996

Audience persona

The typical FC Barcelona fan in United States is more male, around 34.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for FIFA World Cup.

Top regions in United States

Top regions ranked by reach for FC Barcelona in United States
RegionReachAffinity
California6,008,8141.91×
Texas4,346,6721.77×
Florida3,966,2652.05×
New York2,840,2271.78×
New Jersey1,498,9302.06×
Illinois1,272,7461.34×
Virginia1,252,2801.8×
Maryland1,245,9892.54×
Georgia1,228,2781.39×
North Carolina1,176,5061.37×
Massachusetts755,7201.34×
Pennsylvania706,0230.73×
Ohio641,2730.73×
Tennessee626,9641.09×
Arizona579,8210.99×
Indiana548,7631.05×
Washington507,0410.88×
Michigan478,5900.64×
Colorado427,8490.95×
Connecticut395,9161.38×
Minnesota379,4640.93×
Louisiana371,6181.01×
South Carolina346,6310.81×
Alabama346,4450.87×
Kentucky337,0890.94×
Nevada334,1891.21×
Missouri283,2800.61×
Utah267,0771.04×
Oregon263,3880.8×
Wisconsin255,6960.59×
Oklahoma254,8990.8×
Kansas211,3370.94×
Iowa203,5710.86×
Arkansas202,8730.86×
Nebraska185,8801.3×
Washington, District of Columbia139,8191.63×
Mississippi122,6580.52×
Rhode Island122,3381.34×
New Mexico101,4200.71×
Delaware88,9101.13×
Idaho78,6410.55×
South Dakota43,2590.65×
Maine41,6270.41×
New Hampshire41,4950.37×
Hawaii38,0030.31×
North Dakota34,9230.59×
West Virginia34,8720.26×
Alaska19,3380.32×
Vermont18,2440.36×
Montana14,7650.19×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for FC Barcelona audience
BrandAffinityCategory
FIFA World Cup6.25×Sports
UEFA Champions League9.07×Sports
Manchester United F.C.8.5×Sports
Real Madrid C.F.4.83×Sports
Soccer2.63×Sports
Cristiano Ronaldo7.69×Sports
Lionel Messi9.07×Sports
Neymar9.33×Sports
Liga MX5.35×Sports
Premier League4.66×Sports
United States1.61×Travel & Leisure
Lamine Yamal5.76×Sports
Manchester City F.C.4.87×Sports
Inter Miami CF6.94×Sports
Club América5.19×Sports
FC Bayern Munich3.39×Sports
UEFA Europa League5.8×Sports
Bundesliga6.58×Sports
Serie A5.78×Sports
Inter Milan6.11×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by FC Barcelona audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.47
Early Adopter MentalityPOWER1.23
Sports ActivityPOWER1.09
Luxury OrientationPREMIUM1.09
Design AffinityPREMIUM1.05
Social Media UsageJOY1

Worldwide distribution

Worldwide audience distribution share by country for FC Barcelona
CountryShare
United States11.3%
Spain10.0%
Indonesia4.7%

See FC Barcelona audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does FC Barcelona have in United States?

FC Barcelona has an estimated audience of 28,585,996 people in United States, concentrated in California and Texas.

What is the gender split and age of FC Barcelona fans?

36.9% of FC Barcelona fans are female, 63.1% are male, with an average age of 34.0 years.

Which brands do FC Barcelona fans like most?

FC Barcelona fans show strongest brand affinity for FIFA World Cup (6.25×), UEFA Champions League (9.07×), and Manchester United F.C. (8.5×) over the country average.

Where do FC Barcelona fans live in United States?

FC Barcelona fans in United States are most concentrated in California (reach 6,008,814), Texas (reach 4,346,672), and Florida (reach 3,966,265). These three regions account for the largest share of the active audience.

What other brands do FC Barcelona fans also like?

Beyond FC Barcelona itself, the audience over-indexes on UEFA Champions League (9.07×), Manchester United F.C. (8.5×), Real Madrid C.F. (4.83×), and Soccer (2.63×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for FC Barcelona. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.