Luka Modrić Audience in United States

Luka Modrić logo

Luka Modrić has an estimated audience of 1,064,625 people in United States. 27.6% are female, 72.4% are male, average age 32.8. Top regions: California, Texas, Florida. Top brand affinities: Jessica Chastain, The Truman Show, Patrick Willis, Photo (French magazine), Bosnia and Herzegovina national football team.

The average Luka Modrić fan in United States is 32.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jessica Chastain, The Truman Show, Patrick Willis, with strongest over-indexing on Jessica Chastain (97.55× the country average). Demographically, the Luka Modrić audience skews more male with an average age of 32.8, and over-indexes on personality traits such as LGBTQ+ Identity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Soccer

Demographics of Luka Modrić fans

Demographic split for Luka Modrić audience in United States
MetricValue
Female27.6%
Male72.4%
Average age32.8
Estimated audience size1,064,625

Audience persona

The typical Luka Modrić fan in United States is more male, around 32.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Jessica Chastain.

Top regions in United States

Top regions ranked by reach for Luka Modrić in United States
RegionReachAffinity
California213,7481.83×
Texas149,1121.63×
Florida124,6781.73×
New York110,0741.85×
Illinois55,5091.57×
New Jersey53,8761.99×
Georgia41,7861.27×
Virginia40,5571.56×
North Carolina39,1851.22×
Pennsylvania33,8900.95×
Maryland32,8631.8×
Massachusetts30,9071.47×
Ohio27,1720.83×
Washington26,1851.23×
Michigan23,1250.83×
Arizona23,0661.06×
Tennessee19,3290.91×
Indiana18,9140.97×
Colorado17,7561.06×
Connecticut15,2751.43×
Minnesota15,1891×
Missouri14,0410.82×
South Carolina13,7140.86×
Wisconsin12,6350.79×
Oregon12,4311.02×
Nevada11,9441.16×
Utah10,5231.1×
Kentucky10,2870.77×
Alabama10,0980.68×
Louisiana9,7920.71×
Oklahoma8,5030.72×
Kansas7,3760.88×
Iowa7,2480.83×
Arkansas6,6000.75×
Washington, District of Columbia5,8061.81×
Nebraska4,7350.89×
Mississippi4,1670.48×
New Mexico3,7110.7×
Idaho3,5800.67×
Rhode Island3,4681.02×
New Hampshire2,9500.7×
Hawaii2,6640.58×
Delaware2,6180.89×
Maine2,4630.65×
West Virginia1,8840.38×
Vermont1,2550.67×
Montana1,2320.42×
South Dakota1,2160.49×
North Dakota1,0800.49×
Alaska1,0410.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Luka Modrić audience
BrandAffinityCategory
Jessica Chastain97.55×Movies & TV
The Truman Show72.88×Movies & TV
Patrick Willis165.95×Sports
Photo (French magazine)39.25×Fashion & Accessoires
Bosnia and Herzegovina national football team171.96×Sports
Shira Haas97.55×Movies & TV
Nacho (footballer, born 1990)160.63×Sports
Girona FC113.79×Sports
Sergio Ramos59.28×Sports
José Mourinho80.25×Sports
Toni Kroos117.8×Sports
Eden Hazard98.18×Sports
Air Serbia200.84×Travel & Leisure
Ciudad Real Madrid169.62×Sports
Casemiro103.02×Sports
Gareth Bale85.98×Sports
Diego Costa153.34×Sports
Broadcasting of sports events16.1×Movies & TV
Chase8.42×Business & Career
NBC Sports Soccer96.13×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Luka Modrić audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.05
Family OrientationCONSERVATISM1.51
Luxury OrientationPREMIUM1.31
Early Adopter MentalityPOWER1.28
Risk AppetiteTHRILL1.18
Urban LifestyleOPEN1.15

Worldwide distribution

Worldwide audience distribution share by country for Luka Modrić
CountryShare
Croatia10.6%
Spain7.3%
United States7.2%

See Luka Modrić audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does Luka Modrić have in United States?

Luka Modrić has an estimated audience of 1,064,625 people in United States, concentrated in California and Texas.

What is the gender split and age of Luka Modrić fans?

27.6% of Luka Modrić fans are female, 72.4% are male, with an average age of 32.8 years.

Which brands do Luka Modrić fans like most?

Luka Modrić fans show strongest brand affinity for Jessica Chastain (97.55×), The Truman Show (72.88×), and Patrick Willis (165.95×) over the country average.

Where do Luka Modrić fans live in United States?

Luka Modrić fans in United States are most concentrated in California (reach 213,748), Texas (reach 149,112), and Florida (reach 124,678). These three regions account for the largest share of the active audience.

What other brands do Luka Modrić fans also like?

Beyond Luka Modrić itself, the audience over-indexes on The Truman Show (72.88×), Patrick Willis (165.95×), Photo (French magazine) (39.25×), and Bosnia and Herzegovina national football team (171.96×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Luka Modrić. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.